Overall Charitable Giving to Nonprofits Down, Online Giving Up
August 3, 2015
CHARLESTON, SC – Blackbaud, Inc. (NASDAQ: BLKB) updated The Blackbaud Index with charitable giving trends through June 2015, as well as announced the addition of a new foundation specialty index that tracks revenue from giving to foundations.
Based on data from 5,170 charities that raised more than $17 billion in the prior 12 months, The Blackbaud Index reported thatoverall charitable giving decreased 0.5 percent for the three months ending June 2015, compared to the same period a year earlier.
Among 3,786 charities that raised over $2 billion online in the prior 12 months, online giving grew 13.8 percent in the same three-month period, compared to the same period a year earlier.
NEW! Foundation Index Trends
Based on giving to 96 foundations representing more than $414.6 million in annual revenue, The Blackbaud Index reported thatoverall giving grew 4.7 percent in the three months ending in June 2015, compared to the same period in 2014. The new index includes — does not track as separate categories — giving to community foundations; corporate foundations; private foundations, including family foundations; and operating foundations.
“Over time, with growth in the number of foundations the Blackbaud Index tracks, and in giving to those foundations, the Foundation Index likely will break out giving to separate categories of foundations,” said Chuck Longfield Blackbaud’s chief scientist and creator of the Index. “Unlike Blackbaud’s other specialty indices, which track both overall giving and online giving to each sector, the new Foundation Index tracks only overall giving to foundations because online giving to them is not significant.”
Blackbaud also released a report today focused on the charitable giving trends to foundations which features insight and expertise from interviews with multiple foundations, as well as A Closer Look: Key Findings about Giving to Foundations from the Blackbaud Index.
The new foundation index brings the number of specialty indices up to 11, including: Arts & Culture, Environment & Animal Welfare, Faith-based, Healthcare, Higher Education, Human Services, International Affairs, K-12 Education, Medical Research, Public & Society Benefit and, now, Foundations.
The Blackbaud Index provides the most up-to-date information on charitable giving today. Tracking more than $17 billion in US-based charitable giving, the Index is updated on the first of each month (or the next business day) and is based on a three-month moving average of year-over-year percent change. Featuring overall and online giving, the Index can be viewed by size and subsets of the nonprofit industry via an interactive online chart. The Index also features a fundraising benchmark calculator that allows users to easily chart their own results against the Index and historical data to provide a fuller view of charitable giving.
Visit www.blackbaud.com/blackbaudindex for more information on The Blackbaud Index and additional industry subsets, for monthly updates on the first (or next business day) or to subscribe to email or text alerts, and to download the latest report.
About Blackbaud
Serving the nonprofit, charitable giving and education communities for more than 30 years, Blackbaud (NASDAQ: BLKB) combines technology solutions and expertise to help organizations achieve their missions. Blackbaud works in over 60 countries to support more than 30,000 customers, including nonprofits, K12 private and higher education institutions, healthcare organizations, foundations and other charitable giving entities, and corporations. The company offers a full spectrum of cloud and on-premise solutions, and related services for organizations of all sizes, including nonprofit fundraising and relationship management, eMarketing, advocacy, accounting, payment and analytics, as well as grant management, corporate social responsibility, education and other solutions. Using Blackbaud technology, these organizations raise, invest, manage and award more than $100 billion each year. Recognized as a top company, Blackbaud is headquartered in Charleston, South Carolina and has operations in the United States, Australia, Canada, Ireland and the United Kingdom. For more information, visit www.blackbaud.com.
