Your Guide to Key Performance Indicators (KPIs)

  November 19, 2021

By Kristen S. Jerome, CPA Partner, Bauknight Pietras & Stormer Key Performance Indicators, or KPIs, can be used at any level of any organization to evaluate success toward specified goals. …

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: accounting, advice, on-the-move

Marketing Minute: Marketing for Professional Services

  November 5, 2021

Marketing Minute with Catherine Dingler, NP Strategy In the recent past, professionals could rely solely on their reputation and a simple handshake to grow their practice. Now, in our highly…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, marketing-and-communications, on-the-move

Marketing Minute: Best Practices and Advice

  October 25, 2021

Marketing Minute with Krystal Cau, NP Strategy Marketing has always been important for the success of any business. However, since the many changes the world encountered due to the pandemic,…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, marketing-and-communications, on-the-move

5 Steps for Holiday Budgeting Success

  October 13, 2021

World Finance offers simple tips to take the stress out of holiday expenses It’s the most wonderful time of the year, and you know what that means? It may not…

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Posted in: laurenscountybuzz   Category: advice, on-the-move

5 Steps for Holiday Budgeting Success

  October 12, 2021

World Finance offers simple tips to take the stress out of holiday expenses It’s the most wonderful time of the year, and you know what that means? It may not…

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Posted in: upstatebizsc   Category: advice, banking-and-finance, on-the-move

Entice them with facts, sell with emotion

  October 6, 2021

By Jerry Bellune A friend of ours is a super salesman married to a super saleswoman. In national publishing, his customers and prospects were advertising buyers, marketers and their bosses.…

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Posted in: laurenscountybuzz   Category: advice

Discussing a prenuptial agreement with your adult children

  September 30, 2021

By Edward W. Kramer, CFP®, EA Should you require your children to have a prenuptial agreement? This question can be very important if you have a family business, financial wealth,…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, banking-and-finance, financial-advisors, on-the-move

Entice them with facts, sell with emotion

  September 30, 2021

By Jerry Bellune A friend of ours is a super salesman married to a super saleswoman. In national publishing, his customers and prospects were advertising buyers, marketers and their bosses.…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

Marketing Minute: Building Your Brand After a Crisis

  September 27, 2021

Marketing Minute with Erin Smith, NP Strategy Today, consumers and key stakeholders engage with companies and brands that they trust. If your company has recently been faced with a crisis,…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, marketing-and-communications, on-the-move

Business is Always Personal

  September 27, 2021

By Brian T. King, Founder and President, A M King    “This is just business.  It’s not personal.” I remember the first time I heard those words. It is a…

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Posted in: upstatebizsc   Category: advice, construction, op-ed

What are your values and your mission?

  September 9, 2021

By Jerry Bellune Author and entrepreneur Jennifer Allwood says something amazing happens when you decide you want to be an entrepreneur. You get to call the shots. She’s half right.…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications, telecommunications

Maverick strategists think differently

  September 8, 2021

By Jerry Bellune Had Jeff Bezos been around early in the last century when the auto industry was in its infancy – and the buggy business going out – he…

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Posted in: laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

Marketing Minute: Stakeholder Engagement

  August 30, 2021

Marketing Minute with Seth Palmer, NP Strategy Stakeholders are everyone from industry partners, government leaders, education leaders, and community members. They have the potential to be your greatest champions or key…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, marketing-and-communications, on-the-move

Maverick strategists think differently

  August 25, 2021

By Jerry Bellune Had Jeff Bezos been around early in the last century when the auto industry was in its infancy – and the buggy business going out – he…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

Five tips for Fix and Flip

  August 24, 2021

By Dalton Elliott Lima One Capital The fix-and-flip market is red hot right now, and real estate investors are reaping the benefits. House flipping is when a real estate investor buys a…

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Posted in: upstatebizsc   Category: advice, on-the-move, residential-real-estate

Aristotle’s art of persuasion

  August 19, 2021

By Jerry Bellune Do you want a prime prospect to go for your latest offer? Aristotle taught that there were 3 keys to persuade yourself or someone else to do…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

Marketing Minute: Changing Careers

  August 3, 2021

Marketing Minute with Beverly Bowers, NP Strategy Gone are the days where you picked one job straight out of college, clocked in, clocked out, and continue the routine until you…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

How Hard is Your Cash Working?

  July 27, 2021

Managing cash in a low interest rate environment by Stephen E. Maggard With current treasury yields hovering slightly above zero, individuals are experiencing angst over the lack of returns from…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, banking-and-finance, financial-advisors, on-the-move

“I like beer.” Tom T. Hall

  July 26, 2021

By Ken Gasque Beer brings out the humor in us and some deep and some not so deep philosophical thoughts and sentiments. We hope you will enjoy a few quotes…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications, on-the-move

Overcome and learn from setbacks

  July 23, 2021

By Jerry Bellune   What’s your story? Is it positive or negative? Is it about what you excel at? Or where you are frustrated and failing? Author and motivational speaker…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

Summer tax tips, from teen jobs to summer camp

  July 21, 2021

Summer means warmer temperatures, vacations, and special tax situations. Wait. Tax situations? From teen summer jobs and W-4s to taxes on gig work and using summer camp costs for a…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, government, on-the-move

Marketing Minute: Revamping Your Video Marketing Strategy

  July 19, 2021

Marketing Minute with Jasmine Spencer, NP Strategy In the last two years, the amount of hours people spend viewing online videos has doubled to 16 hours a week. It’s likely…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications

Don’t let contractors let you down

  July 16, 2021

By Jerry Bellune Many of us read The Wall Street Journal for the latest business news, trends and ideas to grow our businesses. It is an excellent newspaper but its…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

Tell Stories to Attract Prospects

  July 15, 2021

By Jerry Bellune Celebrity lawyer Howard Weitzman’s dream was to play professional baseball. Like many kids, he lacked the talent needed. But he had other talents. A coach recommended he…

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Posted in: laurenscountybuzz   Category: advice, business-services, marketing-and-communications, on-the-move

Tell stories to attract prospects

  July 9, 2021

By Jerry Bellune Celebrity lawyer Howard Weitzman’s dream was to play professional baseball. Like many kids, he lacked the talent needed. But he had other talents. A coach recommended he…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

Marketing Minute: Advocacy

  July 6, 2021

Marketing Minute with Seth Palmer, NP Strategy While advocacy is usually reserved for discussions involving lobbyists and elected officials, many of the same principles can be applied to any marketing campaign.…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, business-services, marketing-and-communications, on-the-move

How to write letters to your prospects

  June 25, 2021

By Jerry Bellune Jane Ellen Murray bubbled over with advertising ideas. After she was graduated from college, she landed a menial job at an ad agency where she loved working.…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

Is there a perfect logo?

  June 23, 2021

By Ken Gasque   Yes, there is a perfect logo. It’s my favorite logo, and it’s most commonly found in the South.* It’s abstract. It’s simple. It’s bold. It’s symmetrical.…

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Posted in: laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

Marketing Minute: Communicating Effectively to Diverse Audiences

  June 21, 2021

  Marketing Minute with Valentina Rojas, NP Strategy With an increasingly diverse nation, your audience is likely to speak various languages or have differing backgrounds. This week’s video shares tips on…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

Is there a perfect logo?

  June 19, 2021

By Ken Gasque   Yes, there is a perfect logo. It’s my favorite logo, and it’s most commonly found in the South.* It’s abstract. It’s simple. It’s bold. It’s symmetrical.…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications, on-the-move

The #1 secret of sale success

  June 17, 2021

By Jerry Bellune   Our friend John Carlton has noticed something disturbing about people lately. What is it? Nobody asks good questions when they meet new people. Most folks don’t…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

Protecting Your Children’s Credit

  June 16, 2021

By Brittany M. Midgette As you sort through your mail, you may notice that some mail has arrived that is addressed to your child. For example, your ten-year-old child may…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, banking-and-finance, financial-advisors, on-the-move

Savvy sellers build strong networks

  June 15, 2021

By Jerry Bellune   Many of us learned the hard lessons about selling door to door. Beauty aids, Girl Scout cookies, garden seeds, household products, magazines, you name it. It…

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Posted in: laurenscountybuzz   Category: advice, on-the-move

Savvy sellers build strong networks

  June 10, 2021

By Jerry Bellune   Many of us learned the hard lessons about selling door to door. Beauty aids, Girl Scout cookies, garden seeds, household products, magazines, you name it. It…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

What Makes Good Storytelling in a Video?

  June 7, 2021

By Michelle Legaspi NP Strategy   Since the invention of cameras, communicating through video remains a go-to method to tell stories, entertain or share a message. Now, with short attention…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

Chumps – not champs – cold call

  June 6, 2021

By Jerry Bellune   Merrill Lynch has finally come to its senses. Since 1945, the giant wealth management company made its new hires cold call. It’s like Navy SEAL training…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

The secret is in your smile

  June 6, 2021

By Jerry Bellune   Greg Wych named his successful dental practice “The Art of Dentistry.” You may not think of dentistry as an art. Isn’t it about straightening, drilling and…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

Glorious yes

  May 27, 2021

By Jeff Becraft   When I was in middle school (although we called it junior high), my friends and I would have scrounges.  If you don’t know what a scrounge…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, life

Marketing Minute Video: Thought Leadership

  May 24, 2021

  Marketing Minute with Tina Emerson, NP Strategy If speaking engagements are important to your business development strategy, you may be more successful if you share the spotlight with other…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, marketing-and-communications, on-the-move

They won’t tell you about your brand.

  May 24, 2021

By Ken Gasque Your brand is their experience. It exists in the mind of your customer. When the experience is good, they may tell a friend, but they won’t tell…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications, on-the-move

Never trust a seller – check it out

  May 20, 2021

by Jerry Bellune An entrepreneur we once worked with was a hard-nosed negotiator. We didn’t like his style but we had to admire the little empire of more than 25…

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Posted in: midlandsbiz   Category: advice, business-services, media

How to make business plans that work

  May 19, 2021

By Jerry Bellune When an angel investor hired us to advise him on a proposed new newspaper, we took the plan to 3 publishers we knew. Each one thought the…

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Posted in: laurenscountybuzz   Category: advice, business-services, on-the-move