BRIGHT+CO Marketing wins regional 2018 American Advertising Federation ADDY® Awards
April 9, 2018
BRIGHT+CO Marketing, a full-service marketing company, is a 2018 regional ADDY winner in the American Advertising Awards for the AFF District 3 which includes North Carolina, South Carolina, and Virginia.
“It’s becoming increasingly important to create work that has a real point of view and a message that matters. We’re proud and grateful that our work was rewarded in such a generous and flattering way by the Regional ADDYs. It means a lot,” said Andy Mendelsohn, Chief Creative Officer, BRIGHT+CO.
The Greenville based agency was awarded four silver awards for the Highlands Food & Wine campaign with the following submittals:
- Highlands Food & Wine Fiddle Ad
- Highlands Food & Wine Banjo Ad
- Highlands Food & Wine Drum Ad
- Highlands Food & Wine Ad Campaign
“As an agency, we have worked hard to attract people who can develop strategies and creative work that truly stands out” said Jennifer Sutton, founder and CEO of BRIGHT+CO Marketing, “This is a great affirmation that we’re achieving our goals.”
The American Advertising Awards, formerly the ADDYs, is the advertising industry’s largest and most representative competition, attracting over 40,000 entries every year in local AAF Club (Ad Club) competitions. The mission of the American Advertising Awards competition is to recognize and reward the creative spirit of excellence in the art of advertising.
About BRIGHT+CO Marketing
BRIGHT+CO is a woman-owned, SC registered corporation with its principal office in Greenville, SC. Jennifer Sutton is the founder of the non-traditional agency model and believes that for any marketing campaign or program to be successful, both science and art need to be equally thought through and applied. Andy Mendelsohn is partner and chief creative officer and believes that the agency model allows the team to provide solutions in a manner that is much more contemporary, agile, cost-efficient and technologically savvy than other agencies. BRIGHT+CO provides the strategic acumen of the best consulting firms, the leadership and vision of the best CMOs, and the detailed execution of the best creative firms, where a cohesive and collaborative team is designed around the client’s needs and budgets. BRIGHT+CO’s clients include Uniroyal, MD Now Urgent Care, Lowes Food Stores, Milliken, Michelin, Wastequip and its family of brands (Wastequip, Toter, Galbreath, Pioneer and Mountain Tarp), Microban International, RSC Bio Solutions, Lennar Carolinas, Lennar International and Advance America.
