DNA Creative Communications Selects Mobile Meals of Spartanburg as its 2012 LIVE HERE GIVE HERE Recipient
March 5, 2012
GREENVILLE, SC – March 5, 2012 – After receiving more thantwenty-five applications from nonprofits across the Upstate, DNA CreativeCommunications (DNA) is pleased to announce its selection of Mobile Meals ofSpartanburg for its 2012 LIVE HERE GIVE HERE (LHGH) annual pro-bono program.
With a mission and ministry to provide nutritious meals,services and fellowship to the frail and homebound citizens of SpartanburgCounty, Mobile Meals currently serves nearly 2,000 residents with approximately150 volunteers each weekday. The organization’s goal is to provide nourishmentfor the mind, body and soul through its delivery of love, compassion and hope tothose in need. The LHGH pro-bono program DNA offers will afford Mobile Meals ofSpartanburg the opportunity to begin and cultivate a brand development strategywhile enhancing its public relations presence and marketing materials throughout2012.
As a local initiative now starting its third year, DNAcreated LHGH to develop a strategic partnership with one Upstate nonprofitagency for an entire year—enhancing their ability to implement and maintainsustainable communications strategies. During this time, DNA conducts acommunications audit, develops a comprehensive plan and recommended branding,marketing and/or public relations tools, and assists in the plan’s execution.Moreover, DNA serves as a mentor throughout the year to the organization’s staffto ensure the campaign’s long-term sustainability.
“We are thrilled to begin our partnership with Mobile Mealsof Spartanburg to further advance their reach and impact within the Upstatecommunity,” noted Debbie Nelson, Principal of DNA. “LHGH is an extension ofDNA’s spirit—it is a way of sharing our resources and expertise with a newnonprofit each year whose cause and mission is key to our community’ssuccess.”
LHGH is a complement to DNA’s other nonprofit program: it’s“Shine the Light on Your Nonprofit” seminar series. The educational series isopen to nonprofits and their boards to learn targeted skills crucial to theirpublic relations strategies. Past series topics have included branding, crisiscommunications, special event planning and more. DNA will be announcing the 2012curriculum later this month.
About DNA Creative Communications
DNA specializes in advertising, branding, e-communications,public relations and special events services. Areas of expertise includegovernment agencies, educational and financial institutions, medical practices,homebuilders, and nonprofits. An active Greenville community member, DNA is theproud recipient of the Greenville Chamber’s 2005 Small Business of the YearAward. For more information, please call 864-235-0959 or visit www.dnacc.com.
