LHWH Advertising & PR Names New Vice Presidents For Creative, Client Services & Creative Technologies
August 12, 2011
MYRTLE BEACH, SC – August 8, 2011 – Lesnik Himmelsbach Wilson Hearl Advertising & Public Relations (LHWH), located in Myrtle Beach, S.C., has announced the promotion of three long-time employees to vice president.
Effective immediately, Keith Borshak is vice president, creative director; Peter Michaels is vice president, client services; and Jeff Small is vice president, creative technologies.
The world of marketing continues to change at extraordinary speed, said Andy Lesnik, president of LHWH. Digital, mobile and location-based technologies have shifted how, where and when marketing information is conveyed. LHWH is focused on providing leadership and educational insights for our clients. With those objectives in mind, we have promoted Keith Borshak to vice president, creative director; Pete Michaels to vice president, client services; and Jeff Small to vice president, creative technologies.
Borshak, vice president, creative director, joined LHWH in 2006 after 17 years working in art direction and creative direction for advertising agencies including Tracy-Locke, DDB/Dallas, Mullen, and Woodbine. His experience includes working with numerous high-profile clients such as Pepsi, the American Red Cross, American Airlines, Wachovia Bank, and Thomasville Furniture. The recipient of numerous National Addy awards, Borshak has also earned accolades from The One Show, Communication Arts, and Graphis.
Peter Michaels, vice president, client services, brought his national-level account service experience to LHWH in 2002. Prior to joining the agency, he specialized in media planning, account service, integrated marketing, and developing cross platform multi-media packages for Time, Inc. and Grey Advertising. During his 12 years in New York, he worked with A&E Television Networks’ Biography Magazine, Harry Winston, Avon, Parker Brothers, Hasbro Toys and other national accounts.
Jeff Small, vice president, creative technologies, joined LHWH in 2000, bringing his more than 15 years experience in computer programming and software development to the agency. Small, whose previous experience included working on computer guidance systems for the U.S. Navy, is a recognized leader in computer technology and is often asked to make presentations at regional business association meetings, as well as thought leader conferences such as TEDx.
About LHWH
LHWH Advertising & Public Relations is a full-service agency creating and executing marketing campaigns for a range of clients in real estate, golf, tourism, entertainment, telecommunications and healthcare. LHWH is known for effective, strategic marketing, award-winning creative, and results-oriented public relations programs that integrate traditional media and social media strategies to provide an all-inclusive program. The agency’s Interactive Division provides comprehensive online business solutions, offering a suite of interactive marketing services such as search engine marketing strategies, website design and interactive advertising campaign strategies.
For more than two decades, prominent Carolina developments, golf and beach resorts, attractions, tourist destinations, healthcare facilities and financial institutions have trusted LHWH for their advertising and public relations. LHWH’s current client list includes Burroughs & Chapin Company, Inc.; McLeod Health; Coastal Carolina National Bank; Glens Golf Group; Ocean Lakes Family Campground; and several other golf courses and attractions.
