ADCO announces new Marketing Communications Coordinator

ADCO, a full-service marketing agency based in Columbia, welcomed Lawson Murrell as its new Marketing Communications Coordinator.

In this role, Lawson will spearhead the development and execution of integrated marketing strategies, with a strong emphasis on social media content planning and keyword marketing.

His efforts will focus on engaging target audiences, driving web traffic, and enhancing brand visibility for our clients.

“I’m thrilled to join the ADCO team and take on this role,” said Murrell. “I’m eager to apply my experience in content strategy and digital marketing to help our clients reach new heights and achieve their goals.”

Murrell, a Charleston native and an Honors College graduate from the University of South Carolina’s School of Journalism and Mass Communications, brings a strong academic background to his new role. During his time at USC, he gained valuable experience as the sports section editor for The Daily Gamecock and through internships with The Gamecock Club and Gamecock Central, where he developed a foundation in content creation and media strategy.

About ADCO

ADCO is a full-service strategic marketing, creative design and interactive/online agency located in Columbia, S.C., serving clients that include legal, nonprofit, financial, tourism, education, and a variety of commercial industries, as well as governmental and state agencies. Founded in 1990 as The AD Company, the firm remains committed to excellence and creating inspired solutions that achieve success for clients.