Jiffy Lube and Midlands Community Raises More Than $1 Million for American Heart Association's Go Red For Women Movement
March 31, 2009
COLUMBIA, SC – March 31, 2009 – Nationally, Jiffy Lube centers helped raise approximately $1,350,757 for the Go Red for Women Movement. The generosity of the Columbia community helped Jiffy Lube raise $4,794 for the local American Heart Association’s® Go Red For Women Movement chapter. The Jiffy Lube Maintenance Partners for Life campaign raised funds for heart disease prevention through savings books, which were given to customers in appreciation for a $3 donation to Go Red For Women. The six and half week program began January 28th and ended March 16th.
Jiffy Lube Maintenance Partners for Life leverages the strong parallels between properly maintaining both heart health and vehicle health, and educates people on smart preventive maintenance for their bodies and vehicles. This campaign was in its second year and is the first-ever Jiffy Lube national cause campaign. One hundred percent of the funds raised will benefit the local communities in which they were raised, and since all Jacksonville service centers participated, we will see this go to work in our local community. These funds will contribute to the fight against heart disease — the number one killer of women and men in the United States.
“We are so grateful to our customers for making donations to support our local AHA chapter and raise greater community awareness for better heart health,” said Jim Orsi, Operational Manager at Jiffy Lube. “On their behalf, we are proud to present the American Heart Association with $4,794. We’re honored that we can contribute to important research and development toward wiping out this deadly disease.
Lyn Hughes, Vice President of National Corporate Relations for the American Heart Association stated, We extend our deepest thanks to Jiffy Lube for this phenomenal achievement. The Maintenance Partners for Life campaign clearly made a distinct connection with consumers, and the efforts of Jiffy Lube help fight heart disease in our local communities where we all work, play, and raise families.
For information about Go Red For Women visit www.goredforwomen.org
About Go Red For Women
Since 2004, Go Red For Women has captured the energy, passion and intelligence of women to work collectively to wipe out heart disease — the No. 1 killer of women. We want millions of women across America to take heart disease personally. Using the platform “Love Your Heart,” Go Red For Women engages women and the men who love them to embrace the cause. Healthcare providers, celebrities and politicians also elevate the cause and spread the word about women and heart disease. For more information about Go Red For Women, please call 1-888-MY-HEART (1-888-694-3278) or visit GoRedForWomen.org. The movement is nationally sponsored by Macy’s and Merck & Co., Inc.
About the American Heart Association
Founded in 1924, the American Heart Association today is the nation’s oldest and largest voluntary health organization dedicated to building healthier lives, free of heart disease and stroke. These diseases, America’s No. 1 and No. 3 killers, and all other cardiovascular diseases claim nearly 870,000 lives a year. In fiscal year 2007–08 the association invested more than $559 million in research, professional and public education, advocacy and community service programs to help all Americans live longer, healthier lives. To learn more, call 1-800-AHA-USA1 or visit americanheart.org.
