Blackbaud Offers Free Online Event Fundraising Web Seminar Series for Nonprofits
December 2, 2009
Five-day program will focus on key strategies and tactics for planning and running online events
CHARLESTON, SC – December 14th – 18th, 2009 – Blackbaud, Inc. (Nasdaq: BLKB) is offering a free online event fundraising web seminar series from Dec. 14 to 18 to help nonprofits run successful online events.
“The ‘NetWits Know-How’ series on event fundraising was designed to help nonprofit professionals learn more about tools and techniques for running high-impact online events,” said Mark Davis, NetWits Know-How presenter and director of technical solutions at Blackbaud. “At the end of the series, participants will have virtual toolkit for planning, running, and analyzing online events.”
Topics will include: online event planning, converting offline support into online support, promoting events with email, using social media to broaden event reach, and analyzing event data, results, and impact.
“These webinars are free and extremely worthwhile,” said Joanne Fritz, Nonprofit Guide, About.com. “I attended a Blackbaud series recently and was so impressed with the value – this sort of quality usually comes with a price tag.”
The NetWits Know-How on Event Fundraising series will include the following seminars:
• Know-How on Planning Next Year’s Event – Dec. 14 at 2 pm ET
Covering all the critical details for online event planning
• Know-How on Converting Offline Participation to Online Participation – Dec. 15 at 2 pm ET
Exploring cross-channel recruitment strategies, email collection efforts, offline data management, using online tools, and developing better online event communities
• Know-How on Designing an Event Email Marketing Strategy – Dec. 16 at 2 pm ET
Covering topics including email timing, frequency, and design
• Know-How on Analyzing Event Results – Dec. 17 at 2 pm ET
Focusing on best practices for performing detailed analyses of event data and translating results into donor acquisition and cultivation strategies
• Know-How on Using Twitter®, Facebook®, and YouTube® to Enhance Your Event’s Impact – Dec. 18 at 2 pm ET
Participants will learn how to leverage the power of social media to efficiently extend their reach
Nonprofit professionals can sign up for these free web seminars at www.blackbaud.com/knowhow and also access archives of previous seminars on social media and online fundraising.
The NetWits Know-How web seminar series is an extension of the NetWits Thinktank blog at www.netwitsthinktank.com, which focuses on helping nonprofits learn more about technology, social media, fundraising and industry trends.
About Blackbaud
Blackbaud is the leading global provider of software and services designed specifically for nonprofit organizations, enabling them to improve operational efficiency, build strong relationships, and raise more money to support their missions. Approximately 22,000 organizations — including University of Arizona Foundation, American Red Cross, Cancer Research UK, The Taft School, Lincoln Center, In Touch Ministries, Tulsa Community Foundation, Ursinus College, Earthjustice, International Fund for Animal Welfare, and the WGBH Educational Foundation — use one or more Blackbaud products and services for fundraising, constituent relationship management, financial management, website management, direct marketing, education administration, ticketing, business intelligence, prospect research, consulting, and analytics. Since 1981, Blackbaud’s sole focus and expertise has been partnering with nonprofits and providing them the solutions they need to make a difference in their local communities and worldwide. Headquartered in the United States, Blackbaud also has operations in Australia, Canada, the Netherlands, and the United Kingdom. For more information, visit www.blackbaud.com.
