Eventfully Chic unveils new name and expands planning team amid continued growth

After years of crafting unforgettable weddings and events across the Carolinas, Eventfully Chic by Parris is proud to announce a fresh update to its brand identity: the company will now operate simply as Eventfully Chic. This refined name reflects the business’s evolution from a one-woman operation into a collaborative team of expert planners serving stylish, intentional couples with heart and personality.

Founded by Parris (Claytor) Balazs in 2018, Eventfully Chic quickly made its mark in the wedding and event industry through meticulous planning, creativity, and a signature client-centered approach. Parris began building the business from the ground up while still working full-time and holding multiple job titles. What started as a passion project grew into a full-fledged business and, over time, a trusted brand known throughout the Carolinas for delivering seamless, stylish events with joy and precision.

“I started Eventfully Chic with just my laptop, a lot of heart, and a vision,” said founder Parris Balazs. “I’ve had the incredible honor of working with amazing clients and vendors who helped shape the business into what it is today. But Eventfully Chic is no longer just ‘by Parris’ – it’s by a team. We’re growing, and that deserves to be reflected in our name.”

As part of the rebrand, Eventfully Chic also unveiled a refreshed logo – a soft, modern design featuring a pink floral emblem that reflects the brand’s signature blend of approachability, elegance, and personality. The updated visual identity complements the company’s warm, welcoming style while positioning the brand for its next chapter of growth.

The new name and logo reflect more than just a fresh look. The company is expanding its team to include experienced Associate Planners, each trained under Parris’s guidance and equipped to deliver the same exceptional service clients have come to expect. With this growth, Eventfully Chic is better positioned to serve more couples while maintaining the boutique, hands-on feel that has earned the brand dozens of five-star reviews and multiple industry accolades – including WeddingWire Couples’ Choice Awards, The Knot Best of Weddings, and Best Wedding Planner by several local publications.

Whether managing full-service weddings or offering event coordination with care, the team at Eventfully Chic remains committed to elevating every celebration and delivering joy at every turn.

About Eventfully Chic

Eventfully Chic is a Columbia-based wedding and event planning firm specializing in full-service planning, design, and event management for couples who are investing intentionally in their wedding experience. Known for its polished execution and personable approach, the company serves clients across South Carolina and beyond.

For more information or to inquire about services, visit www.eventfullychic.com or follow @eventfullychicofficial on Instagram and Facebook.