Chernoff Newman Awarded ‘Best of Interactive’ and 10 Additional Awards at the American Advertising Federation’s 2010 ADDY Awards
March 10, 2010
CHARLESTON, SC – March 10, 2010 – Chernoff Newman, a full-service advertising, public relations and marketing communications firm, received 11 honors at the 2010 ADDY Awards, with one being the ‘Best of Interactive’ special award. This award honors one company that has gone above and beyond in creative design and implementation on an interactive Web site. In total, Chernoff Newman won three Gold ADDY awards and seven Silver ADDY awards.
“We couldn’t be happier to be honored and recognized with these awards at this year’s ADDY awards,” said Heather Price, creative director at Chernoff Newman. “Our devoted staff is focused on achieving positive, innovative and effective business results for our clients and we’re excited to have our creative solutions recognized at this year’s awards ceremony.”
Additionally, Chernoff Newman proudly swept the entire Non-Traditional Advertising category by winning both the Gold and Silver ADDY awards. Chernoff Newman was recognized for its work on Force Protection, Inc. ‘Think TBI’ campaign, as well as the South Carolina Department of Agriculture’s, ‘Palmettovore Columbia Rally’ efforts.
“We have a wonderful partnership with Chernoff Newman and are so honored to be recognized for our joint efforts on Palmettovore,” said South Carolina Department of Agriculture Commissioner Hugh Weathers. “Innovation and creativity are vital during these economic times, so it is truly rewarding to be acknowledged for that.”
“We congratulate Chernoff Newman on the ADDY Awards for the excellent work on our behalf,” said Tommy Pruitt, Senior Communications Director of Force Protection, Inc. “Our relationship with our entire team has resulted in some of the most creative, thought provoking work we have ever done at Force Protection and these awards serve as continued evidence that Chernoff Newman understands our business and positions our brand in an extremely effective manner.”
Chernoff Newman received three Gold ADDY Awards for creative work for the following clients:
South Carolina Department of Agriculture (Palmettovore Web site and “Mock-umentary”)
Force Protection, Inc. (Think TBI (Traumatic Brain Injury) campaign)
Additionally, Chernoff Newman received seven Silver ADDY Awards for work created on behalf of the following clients:
South Carolina Department of Agriculture (‘Palmettovore Columbia Rally’, Palmettovore logo)
Force Protection, Inc. (‘Survivability Solutions’ campaign)
Palmetto Health (28 Heart Days Web site and online campaign and President’s Day e-blast/online video)
Technical College of the Lowcountry (Classified Mixed Media Campaign)
About AAF of the Midlands
AAF of the Midlands (formerly the Columbia Ad Club) is a member of the American Advertising Federation, headquartered in Washington, DC. AAF of the Midlands is also a member of the Third District of the AAF which represents South Carolina, North Carolina and Virginia. For more information, visit www.aafmidlands.com.
About Chernoff Newman
Recognized as one of the top firms in the Southeast, Chernoff Newman is a full-service advertising, public relations and marketing communications firm with offices in Columbia and Charleston, S.C. and Orlando, Fla. Through a client-focused approach, Chernoff Newman consistently develops and implements successful communications efforts for a variety of clients, including leaders in banking, education, energy, food services, health care, technology, tourism and more. For more information, visit www.chernoffnewman.com.
