Tri-County Technical College Partners with Economic Development Organizations and Consulting Agencies to Help SC Companies Enter New Markets with Regional Business Growth Workshops

Next Event Tuesday, October 18

PENDLETON, SC – October 18, 2011- South Carolina’s leading economicdevelopment engines along with statewide private consulting groups arepartnering with Tri-County Technical College to host a workshop designed to help businesses increase profitability by expanding into newmarkets. Market development opportunities will include new industries(such as aerospace, medical devices, nuclear energy, and transportation, etc.) as well as new geographic markets both domestic and abroad.
 
This first of its kind workshop will include training sessions, anexpert panel, and one-on-one breakout sessions to focus on moreconcentrated market development opportunities. Prior to the workshop,each participant will complete an online assessment of their businessexpansion prospects allowing the Growth Acceleration Facilitators togain a preliminary understanding of the participating businesses markets and offer specialized consulting specific to their markets. Anyexecutive or upper level manager from a company manufacturing ordistributing a product is encouraged to attend.
 
The Growth Acceleration Facilitators will include representatives fromthe South Carolina Manufacturing Extension Partnership (SCMEP), who will help participants with product marketing messages, designmodifications, and international distribution channel development.  ECIFind New Markets will help participants with target customeridentification and market research in both domestic and foreignmarkets.  The South Carolina Department of Commerce will update on theState’s international market opportunities. The United States Department of Commerce will teach how it can help businesses connect withcustomers abroad through its global network of embassies and consulatesin over 80 countries. Strategic Marketing International (SMI) willpresent promotional strategies that include online marketing, directmarketing, and sales pitches to penetrate new markets and acquire newcustomers in new industries such as Boeing and other Original EquipmentManufacturers (OEM’s) and/or international markets.  The SoutheasternInstitute of Manufacturing Technology (SiMT) will present virtualsimulations and modeling technology to help new markets understand howthe participants’ products work and the associated benefits.
 
The event will be offered at Tri-County Technical College at 7900Highway 76 in the Industrial and Business Development Center, Room 126,  in Pendleton, SC on October 18, 2011 from 9:00 am to 1 pm. Lunch willbe served, and the cost is $25 per company.
 
To register, visit https://cce.tctc.edu/wconnect/CourseStatus.awp?~~111AEN56501 or call (864) 646-1700.