West End Coffee Roasters celebrates 25 years in business
March 14, 2017
From their humble beginnings in 1992 as an Office Coffee Service Business with limited clients, today West End Coffee Roasters celebrates 25 years in business as a diversified provider of freshly roasted coffee and coffee products. They are a vast distributer of Torani brand sauces and syrups and Kerry beverage products along with Mighty Leaf Gourmet Tea. Their customer base is large and diversified just like their product selection. With over 160 different coffees including single origin, blends, decaffeinated and flavored, there is a coffee to satisfy everyone’s palate. In 2015, they introduced their Roaster’s Reserve line of ultra-specialty micro-lot coffees.
Their coffee is small batch roasted fresh continuously in their roasting facility located at 450 Fairforest Way, Greenville, SC and then shipped or delivered to their customers. In 2017, they are completely revamping their “FRESH JO” Monthly Coffee Subscription Club. They are also introducing new packaging and label branding to solidify their brand image on products and online presence.
We are proud to be one of the original sponsoring vendors of the TD Saturday Market in downtown Greenville. This annual event put on by the City of Greenville, is now in its 14th successful year.
West End Coffee Roasters are proud of the many accomplishments they have achieved over the last 25 years. In 2016, we broke $1,000,000 in sales -1st time in company history. They have re-engineered the entire company from top to bottom improving customer service and production efficiency. For the next 25 years, West End Coffee Roasters are poised for rapid growth through increased distribution, wholesale accounts and online presence as they expand throughout the five-state region.
