CrowdReach launches platform to simplify communications for small businesses, mission-driven organizations

First platform to combine power of email, text, social media and real-time promotions

CrowdReach launched the general availability of its communications platform, the first of its kind designed to help users effectively send and schedule communications from a centralized location across multiple channels. Available via web or mobile, subscribers can craft one message and easily customize it based on the contact preferences of their recipients and the unique properties of each channel, whether it is being sent via email, text or social media. CrowdReach also enables users to create custom graphics that can be used to provide a real-time promotion and other forms of engaging content like inspirational quotes and memes.

“CrowdReach fills an important void in the marketplace by providing a simple yet powerful tool for busy business owners and marketing managers to reach their crowds,” said Trey Rust, president of CrowdReach. “The platform saves users time, which translates into cost savings, but more importantly it provides them the ability to reach their contacts where they’re listening, which translates into increased engagement.”

Growing up around small businesses in South Carolina, Rust was inspired to create CrowdReach for organizations without the time or technical expertise to manage robust e-mail marketing and social media strategies. Whether an organization wants to contact its top customers or one-time visitors, users can create a message or promotion and quickly send it to a segmented list across multiple channels.

“I am the marketing department at my company,” said CrowdReach beta client, Juliana Harless, marketing director of Charleston-based Striped Pig Distillery. “CrowdReach surpasses any other communication platform because it’s easy to use and allows me to invest more time back into our growing business.”

The CrowdReach dashboard makes it easy for users to gauge the effectiveness of their communication efforts based on key metrics including open rates, likes, shares, and other relevant touch points, providing valuable insight into their customer and supporter behavior.

“We partner with our clients throughout their CrowdReach journey, from onboarding to deployment and ongoing optimization,” said Lauren DeHaven, CrowdReach director of sales and marketing. “By providing proven practices, tools and techniques for building, maintaining and growing their supporter bases, we are committed to their ongoing success.”

Monthly rates range from a freemium model to advanced subscription options depending on the number of contacts, level of customer support and number of communications.

For more information about CrowdReach or to subscribe, visit www.crowdreach.com.

About CrowdReach

CrowdReach is a web and mobile communications platform that makes it simple for organizations to reach their crowds. It allows users to craft, edit, schedule, and send a message via e-mail, text and social media—all from a centralized web or mobile platform. With CrowdReach, small businesses, nonprofits, and faith-based organizations can more effectively communicate with their customers, supporters and members and offer real-time promotions to drive immediate response. For more information, visit www.crowdreach.com.