Charleston AMA honors Best in Local Marketing, PR, Creative at 2016 Spark! Awards

CHARLESTON, SC – Long-time Charleston area marketer Peter Wertimer of Chernoff Newman received the Charleston American Marketing Association’s highest honor. He was named the 2016 Marketer of the Year at the Charleston AMA’s Spark! Awards on March 10.

The individual who nominated Wertimer noted, “Peter Wertimer is an icon in the Charleston marketing community. He has founded and run several marketing communications agencies over his 30 years in Charleston. Peter has mentored dozens of successful marketing professionals and has contributed his firm’s talents and labor to an arm’s-length list of charities. A list of Chernoff’s successes for clients would stretch for miles.”

Charleston AMA’s director of programming Kelly Jones of the South Carolina Aquarium received the 2016 Volunteer of the Year Award. Ted deLoach of Ted deLoach Marketing Services and a long-time Charleston AMA volunteer and past chapter president was honored with the inaugural Lifetime Volunteer Award.

This year’s Spark! Awards received a record number of entries from Charleston area marketing, creative and public relations professionals and firms. Judging for the 2016 Spark! Awards was done by the Reno Tahoe AMA Chapter in Nevada.

Finalists were honored and winners announced at a ceremony at Harborside East in Mount Pleasant. Event emcee was Jennifer Buddin, founder and president of Every Busy Woman LLC.

The 2016 Spark! Awards winners are:

Best Book Cover:

• Forever Home – Advantage Media Group

Best Collateral:

• La Belle Époque – Gibbes Museum of Art

Best Commercial Photography:

• Sabal Homes – Trio Solutions

Best Copywriting:

• Magento – Blue Acorn

Best Corporate Blog:

• Blue Acorn

Best Corporate Identity Package:

• Scratch Kitchen – Fork & Knife

Best Direct Mail Marketing:

• RiverLights Invite – The Brandon Agency

Best Event Marketing:

• Largest Sweet Tea – Touchpoint Communications

Best Illustration:

• Paste Magazine “Failure” Issue – Timothy Banks

Best Inbound Marketing:

• Wando Farms – Luxury Simplified

Best Logo Design:

• Visiture – eHouse Studio

Best Mobile App:

• Experience Mount Pleasant – Town of Mount Pleasant

Best Non-Traditional Marketing:

• Golden Ticket Contest – Lowcountry Local First

Best Outdoor Signage:

• Miles & Bob – South Carolina Aquarium in conjunction with Moondog Animation Studio

Best PR Campaign:

• Yawkey the Turtle – South Carolina Aquarium

Best Print Ad:

• SEWE – Obviouslee Marketing

Best Promotional Video:

• Lowcountry Local First – Jordan Amaker & Hed Hi Media, Lowcountry Local First

Best Re-Branding/Branding:

• Higher Purpose and Values – Blackbaud

Best Social Media Campaign:

• Yawkey the Turtle – South Carolina Aquarium

Best Website:

• Le Creuset – Blue Acorn

 

About the Charleston American Marketing Association

The Charleston American Marketing Association supports and enhances the needs of marketers and business owners at all levels and provides access to valuable information and business contacts, boosting careers and building business. For more information, visit www.charlestonama.org.