AAF of the Midlands Announces WelVista as the ‘15-‘16 Public Service Recipient
May 27, 2015
Local Advertising Organization will Support Welvista in Bringing Hope and Wellness to the Uninsured of the Midlands.
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COLUMBIA, SC – The American Advertising Federation (AAF) of The Midlands has awarded local non-profit, Welvista as the club’s public service client for 2015-2016. The Midlands chapter selects one nonprofit organization in our community, from all applications received, each year and assists them with their marketing and advertising needs.
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AAF of the Midlands selected Welvista to serve as the public service candidate for 2015-2016 to benefit from a partnership in further promoting their services and offerings. Welvista works in conjunction with key healthcare industry partners in an effort to provide essential medications and pediatric dental services to individuals who are unlikely to get help because of their current environment. Welvista stated a clear mission to provide hope and wellness for the uninsured, making it evident that we can partner to support this commitment through generating further awareness among the Midlands and those individuals in need.
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Over the past 18 years, Welvista has evolved into an organization partnering with 15 pharmaceutical companies, who donate medications, and a physician network of over 4,000, making Welvista the largest mail-order pharmacy for the uninsured in the nation. By providing a single point of access to over 200 medications that treat chronic diseases, Welvista is an affordable solution to bridge a tremendous gap in healthcare accessibility. Welvista’s effort to make essential medications available has resulted in a decrease in emergency room use and inpatient hospitalizations among patients in South Carolina.
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AAF of the Midlands will begin work with Welvista this summer. As stated by Welvista CEO, Juanita Wright, “We are fully dedicated and excited to work with the AAF through this process. We are confident that with the help of AAF, we will make strides toward no longer being a secret in the Midlands.” Our collaboration will work towards revitalizing Welvista throughout South Carolina in an effort to further reach the ~400,000 uninsured individuals, working to improve the overall health of our state.
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For more information on our Public Service initiatives or to download the Public Service application, visit aafmidlands.com.
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About Welvista
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Welvista is a unique private-public partnership of non-governmental healthcare intervention that, since 1993, has helped thousands of uninsured residents in South Carolina. Welvista is committed to improving health and wellness for the uninsured, by providing access to prescription medicine and pediatric dental services. Welvista works because it provides a single source through which healthcare providers, healthcare facilities and pharmaceutical companies can donate their resources. Welvista has established unparalleled partnerships with medical providers, free clinics, hospital-affiliated clinics, pharmacies and pharmaceutical companies to create a network that makes healthcare accessible and affordable. Learn more at http://www.welvista.org/
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About AAF of the Midlands
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The Columbia Ad Club was founded in 1955 and is affiliated with the American Advertising Federation (AAF) which is the oldest national advertising trade association, representing 50,000 professionals in the advertising industry worldwide. The affiliate’s name was changed in 2007 to AAF of the Midlands in order to enhance branding at the local, regional and national level. AAF of the Midlands is a member of Third District of the AAF, which represents South Carolina, North Carolina and Virginia. The AAF is dedicated to serving members by protecting and advancing advertising interests. AAF fulfills this mission through effective government relations, professional development, public education, advertising education, advertising standards, public service and recognition of excellence.
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