Brand Agency Ferebee Lane + Co. grows by three
October 26, 2015“What we found attractive in all three of these new hires is their commitment to collaboration and compelling work,” said Josh Lane, principal and strategic director for Ferebee Lane + Co., which is celebrating its 10th anniversary this year. “Like everyone we look to add to our team, they have a passion for communicating brand stories and helping clients connect with discerning consumers in creative, meaningful ways.”
In addition to her focus on developing print and digital content, Grim brings years of experience disseminating that content through on and offline channels. Prior to joining Ferebee Lane + Co., Grim was a social strategist at advertising agency Erwin Penland for Denny’s and The UPS Store. She also held content strategist and content manager/writer positions at creative agency BFG Communications for brands including Coca-Cola, Whirlpool Corporation, illy Coffee and Shoney’s Restaurants.
Clever is responsible for crafting creative and compelling stories and ideas. Additionally, she conceptualizes brand narratives and messaging strategies for a variety of Ferebee Lane + Co. clients. Clever brings several years of experience in copywriting as well as work writing for public relations clients and publications. She is current communications chair of AAF Greenville.
As account manager, Granger serves as lead client contact for Kamado Joe as well as providing strategic support on accounts including Michelin Agriculture, Wells Fargo Treasury Management and BMW North America. His past agency experience included work as a client engagement specialist with HealthStat, Inc. and Mercedes-Benz Vans Canada.
About Ferebee Lane + Co.
Ferebee Lane + Co. helps shape brand strategy and share brand stories of well-designed, well-crafted goods, services and experiences. Specializing in connoisseur and community brands, the multi-discipline agency collaborates with clients in various industries to help them connect with their discerning customers.
Founded in 2005, Ferebee Lane + Co. celebrates 10 years of partnering with some of the world’s most loved brands, including Le Creuset, Blackberry Farm, Kamado Joe, CaroMont Health, Chimay, BMW, Michelin and Hickory Chair Furniture Co. ferebeelane.com | @ferebeelane