Crawford Strategy adds Digital Marketing Strategist

Crawford Strategy, a full-service marketing and communication firm, welcomes Michelle Thompson as Digital Marketing Strategist. With this addition, Crawford Strategy expands their capabilities to support clients’ digital marketing needs. In her new role Thompson will utilize creative digital strategies to help build brands and engage customers online.

“Our industry continues to shift and evolve quite rapidly,” Marion Crawford, president and CEO of Crawford Strategy, said. “Michelle’s experience with digital marketing and SEO will play an integral role as we continue to expand our service offerings to help clients create and build sustainable brands.”

Prior to joining Crawford Strategy, Thompson was an Inbound Marketing Manager at Net Site Marketing in Arden, N.C. She was in charge of link building, content marketing, social media management, and SEO for client accounts. Previously, Thompson worked as a Senior Communications Specialist at Miravista in Columbia, S.C. In this role she was responsible for media relations, digital marketing, brand management, website content management and grass roots relationship building.

Thompson has a passion for digital marketing. She enjoys working in an ever-evolving field and staying on top of the latest industry trends and best practices. She holds 2 SEO certifications including the SEO Master Certification from Market Motive and the Inbound Certification from HubSpot.

“I am excited to join Crawford Strategy’s strategic team,” said Thompson. “I look forward to collaborating with the team to build brand awareness and engage new customers for our roster of clients.”

Thompson received her Bachelor’s degree in Broadcast Journalism and Mass Communications from the University of South Carolina and brings over 7 years of experience in online marketing. In her spare time, Thompson enjoys spending time with her family and is involved with her daughter Caiylinn’s gymnastics team.

About Crawford Strategy, LLC

Crawford Strategy is a full-service marketing and public relations agency in Greenville, S.C. With 22 employees, the agency provides a full complement of services, including marketing, branding, public relations, and digital media. Crawford Strategy is known for providing exceptional project execution, highly responsive customer service and significant results for its clients. Crawford has particular expertise in the healthcare, finance, education and destination marketing. For more information, please visit our website at www.crawfordstrategy.com.