Crawford Strategy welcomes Joanna Scott as PR senior account executive
March 19, 2019Crawford Strategy, a full-service marketing and branding agency, recently welcomed Joanna Scott as a senior public relations account executive. In this role, Scott develops positive and strategic editorial coverage for clients through identifying innovative key messages and developing important media relations partnerships.
“The Crawford Strategy team is dedicated and passionate about creative and quality work, and I’m thrilled to join them,” said Scott. “The unique strategic approach and growth of the agency caught my attention and greatly resonated with me. I look forward to supporting the diverse mix of clients by sharing their stories and helping them accomplish their public relations goals.”
Scott brings nearly a decade of experience in public relations and consumer marketing to the Crawford Strategy team. Most recently, she worked for the Chicago-based office of international communications strategy firm, Hill & Knowlton Strategy. At the firm, she led and worked on several global accounts for recognizable brands in the food and beverage and tourism industries, which earned her the honor of Hill & Knowlton Talent 25. Her vast knowledge and experience in the field of public relations is a welcome addition to the agency’s growing PR division, which has grown rapidly over the past year to accommodate the growing demands of new and existing clients.
“Joanna’s experience in the industry and media relations skills make her a perfect addition to our growing team,” said Emily Moseley, manager of public relations. “She has had an immediate positive impact on our client strategy and PR execution, and we are confident in her ability to help craft and creatively share client key messages.”
Scott received her bachelor’s degree in business administration, marketing and management from the University of Evansville. She went on to earn her master’s in public relations and advertising from DePaul University. In her spare time, Joanna enjoys spending time with her husband and their young son.
About Crawford Strategy, LLC
Crawford Strategy is a full-service marketing and branding agency in Greenville, S.C. The agency provides a full range of services including advertising, SEO and SEM, video production, web design and digital marketing. Crawford Strategy is known for providing strategic and creative communications, highly responsive customer service and significant, award-winning results for its clients. Crawford has expertise in a variety of industries including healthcare, travel and tourism, education and financial services. Crawford Strategy is ranked 17th on the Best Places to Work in South Carolina list for 2018 in the Small/Medium employer category. For more information, please visit our website athttps://crawfordstrategy.com/.