Crawford Strategy Wins Eight Awards from SCPRSA

GREENVILLE, SC – Crawford Strategy, a full-service marketing and communications agency, was recently recognized with two Mercury awards and six Silver Wing awards at the annual Mercury Awards ceremony held by the South Carolina chapter of the Public Relations Society of America (SCPRSA). At the ceremony, outstanding individual public relations programs and campaigns were recognized with Mercury awards. Silver Wing awards recognized outstanding individual tactics used in public relations.

The eight honors won by Crawford represented the highest total number of awards by any entrant in this year’s awards.  The agency received two Mercury Awards of Excellence. The agency’s work for Greenville-Spartanburg International Airport’s (GSP) WINGSPAN campaign was recognized in the Community Relations category and the firm’s campaign for United Community Bank Ice on Main was honored in the Events and Observances category.

Crawford Strategy’s six Silver Wing awards covered a variety of categories and clients:

• MEDIA RELATIONS – Public relations efforts surrounding a series of Skate Sled Hockey Clinics conducted by Greenville Health System at the United Community Bank Ice on Main ice rink
• PRINT NEWSLETTER – Design and production of Nachman, Norwood and Parrott’s newsletter
• SOCIAL MEDIA – Planning and implementation of a successful Facebook campaign for United Community Bank Ice on Main
• BLOG – Planning, writing and management of the Greenville Dermatology blog
• BLOG – Planning, writing and management of the GSP WINGSPAN blog
• EXTERNAL WEBSITE – Design and production of the Nachman, Norwood and Parrott website

“At Crawford Strategy, we use a variety of engaging and creative methods to help tell our clients’ stories,” said Marion Crawford, president and CEO of Crawford Strategy. “It is always nice to be acknowledged by our industry peers for work that delivers results for our clients. We have a talented team of professionals and I am glad to see their outstanding work recognized.”

The SCPRSA’s Mercury Awards recognize and showcase South Carolina’s finest professionals, agencies, tactics, and campaigns. Public relations practitioners across the state are eligible to enter the competition, which was judged this year by the Hoosier PRSA chapter in Indiana.

About Crawford Strategy, LLC

Crawford Strategy is a full-service marketing and communications agency in Greenville, S.C. With 20 employees, the agency provides a full complement of services, including marketing, branding, public relations, digital services and event management. Crawford Strategy is known for providing exceptional project execution, highly responsive customer service and significant results for its clients. Crawford has particular expertise in the healthcare, hospitality, finance and education vertical markets. The agency’s creative work has been recognized locally, nationally and internationally. For more information, please visit our website atwww.crawfordstrategy.com.