DX Marketing wins global award for cloud data management innovation

DX Marketing (DXM), which has an office at Endeavor in downtown Greenville, has received the coveted Oracle Excellence Award in the category of Cloud Platform Innovation – Data Management. The award was presented Tuesday evening at the Oracle OpenWorld conference in San Francisco.

One of the country’s fastest growing target marketing firms, DXM claimed this year’s top spot because of the results it has delivered for customers by maximizing the Oracle Cloud Platform with its own offline data. As a result, DXM is delivering analytics projects to its clients at a 70 percent faster rate; helping clients acquire customers far more quickly; and matching back customers to the client’s marketing spend.

“DX Marketing understands the immense value of data and how to put it to work for more efficiencies and greater profitability,” said Oracle representative Patrick Brennan. “Their innovative use of data management products on Oracle’s Cloud Platform is creating a paradigm shift for how CMOs measure ROI.”

In addition to receiving the Oracle Excellence Award, DXM CEO Ray Owens will be a featured speaker at the Oracle OpenWorld Big Data and Analytics Summit taking place this week in San Francisco. He will also be a featured participant in the conference’s Big Data roundtable. Oracle OpenWorld is one of the marketing industry’s preeminent business and technology conferences, offering thousands of educational sessions and hundreds of demos and exhibitions.

Photo (l to r): Flanked by two Oracle representatives (far left and right), the DX Marketing team receives the Oracle Excellence Award on stage at Oracle OpenWorld in San Francisco. Pictured second from left to right: DXM Chief Technology Officer Jerry Gearding; Senior Data Scientist Michelle Plecha; Chief Operating Officer David Matchett; and President Ray Owens.

To learn more about DX Marketing, visit www.dxmarketing.com.