EngeniusU classes start this month

April 2, 2013

GREENVILLE, SC – April 2, 2013 – The Clemson Regional Small Business Development Center and Engenius are teaming up again to host a series of seminars to help entrepreneurs and business owners.

EngeniusU classes are a series of seminars open to the public that focus on topics such as SEO optimization, social media networking and e-mail marketing. All seminars are held at Clemson at the Falls, 55 East Camperdown Way in Greenville. 

Seminars for this spring are:

Focused Web Marketing

Tuesday, April 16 | 9 a.m.-11 a.m.

Do you ever wonder if your message is reaching the right audience?  Are you stretched for time to keep-up with your e-mail newsletter, Facebook page, Twitter feed, LinkedIn requests, and actually write a blog all in the same week?  In one morning session, Engenius will help users uncover their target audiences, figure out their message, and develop an action plan for what web marketing mediums can best be used to grow a business without it becoming a full time job. Register at http://FocusedWebMarketing.eventbrite.com.

 

Social Media Without the Hype

Tuesday, May 7 | 9 a.m.-11 a.m.

It’s hard to walk down the street, read a magazine, or go to a business event these days without someone recommending social media for a business.  What exactly does that mean?  Can you really grow a business through it?  Should a business be on all of them?  These questions aren’t always easy to answer.  This seminar will focus on how business really can use and benefit from making social media part of their marketing plan – and when it might not be worth the time to spend on it.  Come like the session, or plus-one it, or re-tweet it, or whatever it is that people do, and get a game plan for your business’ social media. Register at http://EngeniusSocialMedia.eventbrite.com.

 

E-mail Marketing 101

Tuesday, September 17 | 9 a.m.-11 a.m.

Creating an e-mail campaign to stay in touch with fans isn’t a simple as picking a template, writing a few things, and pressing send.  This session will walk business owners through the options for e-mail marketing systems, how to keep an audience engaged, and what frequency to hit send.  Come join this event and make sure no one ever dreads seeing an e-mail from you again. Register at http://engeniusemailmarketing.eventbrite.com.

  

Optimize Your SEO

Tuesday, November 19 | 9 a.m.-11 a.m.

There’s not a business owner or marketer out there who doesn’t want their company showing up first in search rankings.  How does it happen?  ?  Does it really cost thousands of dollars every month to get there?  This seminar will dive into the basics of what search engine optimization (SEO) really means, what a business can do, and the questions to ask any professional offering their help.  There’s no question that SEO can be confusing.  This seminar will show concise a picture of SEOs that a business owner doesn’t have to be a tech geek to understand. Register at http://EngeniusOptimizeSeo.eventbrite.com.

 

About Engenius: 

Engenius is headquartered in Greenville, S.C., and specializes in serving businesses, nonprofits, and entrepreneurs through web design, mobile apps, and online marketing.  Learn more at www.engeniusweb.com.