Higher Education Institutions Partner with Blackbaud to Build Stronger Supporter Relationships

University of California, San Diego and University of Georgia among 2400 higher education institutions that have selected Blackbaud solutions

CHARLESTON, SC – June 14, 2012 — Blackbaud, Inc. (Nasdaq: BLKB) today announced that leading higher education institutions have turned to Blackbaud CRM^™ to effectively engage constituents and develop sustainable relationships.

Blackbaud CRM brings together disparate information — annual andcapital giving, gift planning, major giving, and alumni and parentsystems — across the various schools and programs within a university.With a single system of record that can be securely and efficientlyshared, universities are able to turn their data into timely, actionableinformation that maximizes their advancement efforts, synchronizescampaigns across schools and programs, and strengthens relationshipswith alumni and other constituents.

“Blackbaud CRM will allow us to organize information that will help usbuild ongoing relationships with alumni, donors, students, and friends,”said Derek Clark, University of Georgia’s project coordinator for thenew system and director of Advancement Services in the Division ofExternal Affairs. “The enterprise-wide solution will be an efficientsystem that will improve workflow for External Affairs staff andvolunteers as well as all the university’s schools, colleges, andunits.”

The following institutions recently selected Blackbaud CRM:

• University of California, San Diego – to support an enhanced experience across the UC San Diego communityin the areas of ESP – engagement, stewardship and philanthropy.
• University of Georgia – to help increase private support and engagement across the multiple channels of its numerous constituencies.
• University of Toronto – to support its development, alumni relations and stewardship activities.
• University of Wisconsin Foundation – to advance donor and supporter engagement, implement innovativebusiness processes and increase collaboration within the campuscommunity.

The following institutions recently went live on Blackbaud CRM:

• The Ohio State University – to bring best technology and business practices to its major andplanned giving, marketing and communications, Internet marketing,prospect research and management, and business intelligence operations.
• University of British Columbia – to improve collaboration, development and engagement programs, steward donors and alumni, and cultivate support.
• University of Iowa Foundation – to manage fundraising operations and support alumni engagement.
• University of Michigan – for enhanced capabilities in fundraising, marketing, prospect research, and volunteer and event management.

“We are pleased that the higher education community is embracingBlackbaud CRM and using the solution to actively engage constituents andsteward them along the supporter journey,” said Marc Chardon,Blackbaud’s chief executive officer. “With multiple universitiesrecently going live on the solution, we are demonstrating not only ourvision, but also the impact that technology can have on an institution.”

Recent enhancements to Blackbaud CRM were focused on new membershipfeatures for higher education institutions, a simplified user interfaceaccessible on mobile devices and intuitive duplicate management options.Learn more at www.blackbaud.com/newcrm.

In addition, many of these institutions are partnering with Target Analytics,a Blackbaud company, which offers solutions for donor acquisition,prospect research, donor benchmarking, custom modeling and dataenrichment services to more than 6,000 nonprofits.

A pre-configured implementation based on years of experience
Blackbaud also offers a pre-configured implementation model for highereducation institutions. Built based on best practices developed fromimplementing Blackbaud solutions at other higher education institutions,this model enables a faster implementation time and a prescriptiveapproach to data management, system configuration and businesspractices. Simon Fraser University is among the institutions that arecurrently implementing Blackbaud CRM with this model.

With 30 years of experience serving education institutions, Blackbaudhas partnered with over 2,400 universities, colleges and foundationsworldwide by providing solutions and services that help secure funding,demonstrate accountability and build strong relationships withalumnae/alumni, students, parents and supporters.

About Blackbaud
Serving the nonprofit and education sectors for 30 years,Blackbaud (NASDAQ: BLKB) combines technology and expertise to helporganizations achieve their missions. Blackbaud works with more than27,000 customers in more than 60 countries that support highereducation, healthcare, human services, arts and culture, faith, theenvironment, independent education, animal welfare, and other charitablecauses. The company offers a full spectrum of cloud-based andon-premise software solutions, and related services for organizations ofall sizes including: fundraising, eMarketing, social media, advocacy,constituent relationship management (CRM), analytics, financialmanagement, and vertical-specific solutions. Using Blackbaud technology,these organizations raise more than $100 billion each year. Recognizedas a top company by Forbes, InformationWeek, and Software Magazine andhonored by Best Places to Work, Blackbaud is headquartered inCharleston, South Carolina and has employees throughout the US, and inAustralia, Canada, Hong Kong, Mexico, the Netherlands, and the UnitedKingdom.