Infinity Marketing receives three new media professionals

Haley Bennett, Elizabeth Collins and Sedera Zbranak

Infinity Marketing, a full-service marketing agency in the Upstate, welcomed Haley Bennett as Integrated Marketing Coordinator along with Elizabeth Collins and Sedera Zbranak as Media Coordinators to further the firm’s media capabilities.

“As the needs of our clients continue to grow, we reciprocate by adding skilled talent to our team roster,” said Ted Rooke, Senior Director of Media Strategy. “We are thrilled to have these young professionals join us to further our capabilities across the agency.”

Haley Bennett comes to Infinity with over three years of experience in the marketing industry, previously holding a position as an Account Director with Shift Marketing Communications. In her role as an Integrated Marketing Coordinator, she is an active account leader, overseeing the planning and execution of marketing initiatives for a range of retail and manufacturing clients. Bennett is a graduate of Appalachian State University, where she earned a degree in communications and advertising with a minor in art.

As Media Coordinator, Elizabeth Collins concentrates on one of Infinity’s largest retail clients, implementing campaigns and providing opportunities to optimize based on results. Her prior experience includes project and account management with companies such as C2 Property Management and The Carolina Agency. She graduated from the University of South Carolina with a Bachelor of Arts degree in journalism and mass communication with a minor in business administration.

Sedera Zbranak focuses on a variety of client verticals while assisting the agency’s digital team in executing campaigns. She has professional experience in studio art design, social media and digital strategies working with companies such as Karma Wellness Water and Arsenal New York. A recent graduate of the Rochester Institute of Technology, Zbranak has a degree in new media marketing as well as media arts and technology with a minor in finance and history.

About Infinity Marketing

Founded in 1993 and located in Greenville, S.C., Infinity Marketing (infinitymkt.com) is an integrated marketing agency. The firm offers a wide range of services including brand strategy, digital and traditional media, analytics, DJ influencer programs, social media, SEM, SEO, creative services and web development.