Jackson named Agency of Record for world’s top junior golf tournament
January 17, 2017
Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communications and events agency, has been named Agency of Record for the Junior Invitational at Sage Valley Golf Club, ranked by Golfweek magazine as the No. 1 junior golf event in the world.
The Junior Invitational at Sage Valley will celebrate its seventh year in 2017 welcoming 54 of the best junior golfers from around the globe to the prestigious Sage Valley Golf Club in Graniteville, S.C. Since its inception, the Junior Invitational has welcomed golfers from 33 states and 30 countries including Iceland, India, Zimbabwe, Hungary and Saudi Arabia. Many tournament golfers have advanced to play on NCAA golf teams, win the U.S. Amateur, become Walker Cup members and PGA Tour professionals like Justin Thomas, who presently is ranked No. 8 on the World Golf Ranking.
As Agency of Record, Jackson will be responsible for all branding, digital, media, public relations and social media elements for the Junior Invitational at Sage Valley Golf Club, according to David Jones, Jackson Executive Vice President and Chief Marketing Officer. “We’re honored to be selected to represent such a prestigious event in our home state of South Carolina, and to help continue raising the tournament’s global awareness and its stature in the world of golf.”
Pete Davis, chairman of the SVJI Sports Foundation, called Jackson a natural fit for the Junior Invitational at Sage Valley. “Jackson’s expertise in sports and enthusiast brand marketing, and specifically its experience with charity golf events, makes it a natural partner for the Junior Invitational,” Davis said. “We have ambitious goals for continued improvement of the tournament experience and increasing the tournament’s charitable giving. We believe our partnership with Jackson will help us achieve those goals.”
About Jackson Marketing, Motorsports & Events
Jackson Marketing, Motorsports & Events is a fully integrated marketing communications and events agency offering marketing consulting and strategy, branding, digital marketing, content and public relations, events and tours and dealer marketing. Awarded “Agency of the Year” by BMA Carolinas and “B2B Top Shop” by Chief Marketer, Jackson partners with a host of blue-chip brands including BMW, Michelin, BFGoodrich Tires, BNSF Railway, Harlem Globetrotters, JCB Construction Equipment, Trijicon, Inc., Wiley X, North American Rescue, American Red Cross and Habitat for Humanity. For more information about the company or its locations in Greenville, S.C., and San Diego, Calif. visit the company’s website at www.jacksonmg.com.
About the Junior Invitational at Sage Valley Golf Club
The Junior Invitational at Sage Valley is recognized by Golfweek as the No. 1 junior event in golf. The tournament will celebrate its seventh year in 2017 welcoming 54 of the best junior golfers from around the globe to the prestigious Sage Valley Golf Club in Graniteville, S.C. Since its inception in 2011, the Junior Invitational has welcomed golfers from 33 states and 30 countries including Iceland, India, Zimbabwe, Hungary and Saudi Arabia, with many participants advancing to play on NCAA golf teams, win the U.S. Amateur, and become Walker Cup members and PGA Tour professionals. The 2017 Junior Invitational at Sage Valley Golf Club will be held April 20 – 22. For more information, visit the tournament website at www.juniorinvitational.com.
