Junior League of Columbia launches Little Black Dress Initiative
March 23, 2021
The Junior League of Columbia (JLC) is hosting its second annual Little Black Dress Initiative (LBDI), bringing to light the needs of families and children in the Midlands.
During the week of March 22 to March 26, more than 100 members of the non-profit will wear a black outfit for five consecutive days, to raise money for community impact grants helping support kids in transition, kids with special needs, and local schools in the 29203 cluster through a variety of health, mental wellness, healthy eating, and literacy initiatives. The fund raised also allows the JLC to continue to invest in the development of members.
“This initiative is an opportunity for our members to highlight the fact that many in our area are without necessary resources like work attire,” said Anna Edwards, President of the JLC. “With a nearly 100-year history, our organization has a huge impact on the Midlands. This campaign is supporting some of the biggest needs and allowing our members to continue this critical work.”
The JLC’s first LBDI was hosted in 2019 and raised more than $60,000. The 2020 event was canceled due to COVID-19.
During the initiative, in addition to their attire, participants will be sharing stats about the Midlands and the JLC’s contributions on social media.
Community members can support the initiative by donating directly at JLColumbia.org/support/LBDI. Checks can be mailed to 2926 Devine Street, Columbia, S.C. 29205 attn: Little Black Dress Initiative.
For more information or media inquiries, reach out to event Co-Chairs Erika Lovegreen and Lauren Summers at [email protected]
