Marketing Magic – How you can prod them into action

By Jerry Bellune

 

Recall the last time you had to get something done?

It might have been a proposal for an important client.

Maybe file your annual income tax returns.

Get your children to their ball game on time.

Whatever it was,  a specific deadline helped, didn’t it?

So why don’t we set deadlines on everything?

It would help us get the important stuff done.

The same works for our clients and prospects.

Deadlines prod those who will buy into action.

 .

Here’s today’s No. 1 Marketing Magic sales tip:

Make a note and post it where you will always see it.

Put deadlines in ALL of your offers.

Time limits with specific deadlines pull more orders.

Set no deadline and the response rate plummets.

 .

Here’s Marketing Magic sales tip No. 2:

Add a free gift with every offer.

Make them gifts that appeals to their self-interest.

It will outpull discount offers consistently.

A gift is more appealing than a discount.

Everybody offers discounts with their offers.

Be different. Gifts add greater value to the purchase.

The gift may cost you less than the discount would.

That protects your profit margins.

 .

Here’s Marketing Magic sales tip No. 3:

Longer sales copy pulls better than shorter ones.

Longer copy means you detail more value.

You explain all the benefits the buyer will receive.

You must keep them reading your copy.

Your headlines have two purposes:’

1. To grab the Ideal Prospect’s attention.
2. To compel them to read the first sentence.

Each sentence must make them read the next.

 .

Last chance for ‘Seduction Marketing’

My new report will attract your Ideal Prospects.

It’s called “Seduction Marketing.”

For a complimentary copy email me.

It’s absolutely free. No strings attached.

But you have only until Friday to receive it.

You may be interested in a special FUNshop on this.

Let me know if you want details.

 .

Next: Increase your Ideal Clients’ repeat business.

 .

Want to share this with a friend? Be my guest.

We only ask that you tell them where it came from.

Invite them to send me their email address.

They can reach me at [email protected]

I’ll email this strategy letter to them each week.

 .

©2015 The Bellune Company, Inc.

Neither MidlandsBiz.com nor The Bellune Company, Inc. makes any warranty as to the results that may be achieved from using this information. ©2015 The Bellune Company, Inc. All rights reserved. Requests for permission to reprint or circulate may be obtained by emailing [email protected]