Ribbon cutting ceremony for HOTWORX Fitness Studio in Columbia
July 17, 2024The City of Columbia helped welcome HOTWORX Fitness Studio into our City with a ribbon cutting ceremony that their location, 4464 Devine St., Suite G. At-Large City Councilwoman Dr. Aditi Bussells, Columbia Economic Development staff, Chamber of Commerce representatives and HOTWORX business owners all gave remarks about their excitement for the continued growth and investment in our community.
“As we celebrate the grand opening of HOTWORX, we reinforce our commitment to enhancing quality of life and championing small businesses,” Councilwoman Bussells said. “This innovate fitness studio not only promotes health and wellness, but also invigorates our local economy. Together, we’re building a strong, healthier Columbia.”
HOTWORX is a unique fitness experience that combines infrared heat and isometric workouts to help clients achieve maximum results in less time. With over 600 locations across the United States, HOTWORX offers a variety of virtual exercise routines in 7 infrared saunas, promoting detoxification, accelerated calorie burn, and muscle recovery.
The new HOTWORX studio in Columbia is proudly owned and operated by Kelsey Farnham Caskey and Sheena Vaccaro. Kelsey brings a wealth of experience in marketing and government relations, and is the co-founder of the successful local social media agency, Spruce Strategies. Sheena Vaccaro is an expert in the health field as a Women’s health nurse practitioner and entrepreneur. She also owns and operates Sneak A Peek Boutique, a private 3D/4D ultrasound studio.
During the grand opening event, there was an open studio and free classes all day, which also included giveaways, raffles and live music from DJ Kevin Snow. In addition to the fitness offerings, the event included participation from local vendors such as Stretch Lab Forest Acres, Ice Box Cryotherapy, and Sugar and Lola Boutique. Attendees were also able to take advantage of special membership discounts with $1 enrollment fees all day.