Senior communications strategist Peter LaMotte joins Chernoff Newman

CHARLESTON, SC – Chernoff Newman announced that South Carolina native Peter H. LaMotte has joined the company as a senior vice president. LaMotte is a seasoned communication expert with more than 15 years of experience in integrated communications for regional, national and global companies and organizations as well as foreign governments. His leadership in reputation management, marketing, advertising and crisis communications will serve Chernoff Newman well as it continues to serve clients from its expanded footprint in the southeast. LaMotte is located in the firm’s Charleston office.

“Chernoff Newman understands that successful companies are built on more than a shiny ad or catchy tagline,” said LaMotte. “The firm’s work is based on strategy and delivered with deep expertise and a proven integrated communications approach including creative marketing, advertising and public relations ideas. It is the only firm I could imagine returning home to join.” LaMotte is a Hilton Head native.

LaMotte most recently served as chief of digital engagement for LEVICK – a strategic communications firm in Washington, D.C. – where his campaigns yielded high-quality results for brand reputation and crisis planning for national and international clients. He also was CEO of GeniusRocket, a digital advertising firm and led executive marketing consulting for Corporate Executive Board.

LaMotte holds a master’s degree in business administration from Vanderbilt University and a bachelor’s degree in international business from Rhodes College. He and his family live in Mt. Pleasant, South Carolina.

Chernoff Newman is an award-winning integrated communications agency with full service offices in Columbia, Charleston, Charlotte and Orlando.

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