Sierra is set to arrive in the South Carolina capital on October 18
October 14, 2025
Sierra, the multichannel off-price retailer known for offering high quality active and outdoor products at unexpectedly low prices, will open its new store at Columbiana Station on October 18. The store will be Sierra’s third in the state, reaffirming its commitment to making active lifestyles more accessible to all.
Sierra is the go-to destination for discovering incredible value on top active and outdoor brands for the whole family. With savings of up to 20–60% less* than department and specialty store prices on Sierra’s entire selection, communities are supported across all their activities at accessible prices. Whether it’s walking, or cycling along The Three Rivers Greenway, golfing at Woodcreek Farms, or having a picnic at the local park, shoppers can gear up for every activity.
Sierra will open its doors to the Columbia community with a grand opening celebration on Saturday, October 18 at 8:00 AM, including music from a local DJ, Sierra branded giveaways, and a hidden tag activity offering shoppers a chance to win a Sierra gift card!
“We’re excited to bring Sierra’s off-price shopping experience to Columbia residents following the warm welcome in Greenville at the end of last year,” said Amanda Johnson, Assistant Vice President, Marketing Director Sierra. “At Sierra, our goal is to help individuals enjoy their active lifestyles stress free. With incredible prices on premium apparel, footwear and gear, Sierra allows people to embrace the activities they love most all while staying true to their budget.”
In celebration of its new Columbia location, Sierra will contribute to the local community by donating $10,000 to Central SC Habitat for Humanity. The donation will support the organization’s mission to provide affordable housing, financial counseling and homeowner education to individuals in the community.
GRAND OPENING INFO & STORE FEATURES
- Grand Opening: Saturday October 18, 2025, at 8AM
- Store Location: 136 Harbison Blvd. Columbia, SC 29212
- Plaza Details: Columbiana Station
- Store Size: 19,646 sq ft
- Regular hours: Monday – Saturday 9:30 a.m. to 9:30 p.m. and Sunday 10:00 a.m. to 8:00 p.m.
- Employment: Sierra is currently hiring new full- and part-time store Associates in Columbia. Visit jobs.tjx.com to learn more.
