But will it sell cheese?
September 22, 2014By Ken Gasque Have you seen the ABC program Shark Tank? If you are interested in business, marketing and branding you will enjoy the Shark Tank. Each program has…
Read MorePosted in: midlandsbiz Category: advice, headlines, marketing-and-communications
Trio Solutions Selects Nonprofits to Receive Pro-Bono Marketing Services for CreateAthon(R) 2014
September 21, 2014CHARLESTON, SC – Five Lowcountry nonprofit organizations have been chosen to be the beneficiaries of free marketing and advertising services provided by Trio Solutions (TRIO) in its eighth annual CreateAthon® event. The collaborative, 24-hour…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: marketing-and-communications, non-profit, on-the-move
Youth Demographics & Brands: Saying Hello to Your Next Customers
September 15, 2014By Tina Zwolinski Over the past several decades businesses have focused on the stable, generally-successful, and large demographic known as “Baby Boomers,” in large part because that is where…
Read MorePosted in: upstatebizsc Category: advice, marketing-and-communications
Riggs Partners Selects Eight Nonprofits for 17th Annual CreateAthon
September 10, 201424-Hour Pro Bono Marathon Scheduled for October 23-24 COLUMBIA, SC – Eight Midlands-area nonprofit organizations will be the beneficiaries of free marketing and creative services provided by Riggs Partners…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, non-profit, on-the-move
Saverance Named Vice President for Marketing and Communications
September 10, 2014HARTSVILLE, SC – Coker College has appointed Kyle Saverance to the position of Vice President for Marketing and Communications.Previously the Executive Director of Marketing and Communications, Saverance has been a…
Read MorePosted in: midlandsbiz Category: education, marketing-and-communications, on-the-move
Riggs Partners Selects Eight Nonprofits for 17th Annual CreateAthon
September 10, 201424-Hour Pro Bono Marathon Scheduled for October 23-24 COLUMBIA, SC – Eight Midlands-area nonprofit organizations will be the beneficiaries of free marketing and creative services provided by Riggs Partners…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, non-profit, on-the-move
Mobile Visual Communications Makes Marketing Sense
September 9, 2014COLUMBIA, SC – Clutter. That’s the marketing term for the cacophony of promotional messages that assail consumer’s senses through a variety of portals each day. And unfortunately for businesses, consumers are…
Read MorePosted in: midlandsbiz Category: business-services, marketing-and-communications, on-the-move, retail
Columbia Chamber Welcomes New Director of Marketing and Communications
September 9, 2014COLUMBIA, SC -The Columbia Chamber is pleased to announce the addition of Anna Burns as Director of Marketing and Communications. Burns will be responsible for all strategic marketing, public and…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, non-profit, on-the-move
Collins & Lacy, P.C. Receives Multiple Honors in Statewide Communications Awards Program
September 5, 2014COLUMBIA, SC – The Collins & Lacy Marketing Department received recognition for its communications programs during the International Association of Business Communicators’ (IABC-South Carolina) 2014 Annual Palmetto Awards. The Palmetto Awards…
Read MorePosted in: midlandsbiz Category: law, marketing-and-communications, on-the-move
FinTrust Hires Caitlin Lacey
September 3, 2014GREENVILLE, SC – FinTrust Investment Advisors is pleased to announce the addition of Caitlin Lacey as Marketing and Office Coordinator. Lacey will be responsible for managing the social media and marketing…
Read MorePosted in: upstatebizsc Category: banking-and-finance, marketing-and-communications, on-the-move
DNA Creative Communications Recognized at SCIABC Palmetto Awards
August 28, 2014GREENVILLE, SC – DNA Creative Communications (DNA) received four awards from the South Carolina chapter of International Association of Business Communicators (SCIABC) on August 26, in Columbia, S.C. DNA was…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Collins & Lacy, P.C. Names New Director of Marketing
August 27, 2014COLUMBIA, SC – Collins & Lacy, P.C. announced Janie Langdale as the new Director of Marketing. In this role, Langdale will help develop and implement strategic public relations and marketing…
Read MorePosted in: midlandsbiz Category: law, marketing-and-communications, on-the-move
Flock and Rally Wins Palmetto Award of Excellence from International Association of Business Communicators SC Chapter
August 27, 2014COLUMBIA, SC – The South Carolina chapter of the International Association of Business Communicators (IABC/SC) has honored Flock and Rally: Events + Communications for a Brave New South with a…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Flock and Rally Wins Palmetto Award of Excellence from International Association of Business Communicators SC Chapter
August 27, 2014COLUMBIA, SC – The South Carolina chapter of the International Association of Business Communicators (IABC/SC) has honored Flock and Rally: Events + Communications for a Brave New South with a…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Perfect times to post on social channels-REALLY?
August 25, 2014By Holly Rollins There are several studies, theories and articles floating around about the best times to post on different social media channels. While I don’t dispute the studies…
Read MorePosted in: midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
ZWO Adds Designer Sarah Leugemors To Staff
August 25, 2014GREENVILLE, SC – ZWO [formerly Woodward & Zwolinski] has hired Sarah Leugemors as a graphic designer. Leugemors, who graduated from Anderson University with a BA in art and a concentrate…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Hispanic Advertising Agency Hires Graphic Designer
August 21, 2014GREENVILLE, SC – Unicomm Media Group, South Carolina’s first full-service, Hispanic advertising agency is excited to announce the hire of Emma Klak to serve on the agency’s creative team. Klak recently…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Hispanic Advertising Agency Hires Graphic Designer
August 21, 2014GREENVILLE, SC – Unicomm Media Group, South Carolina’s first full-service, Hispanic advertising agency is excited to announce the hire of Emma Klak to serve on the agency’s creative team. Klak recently…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
IDX Broker Approves Charleston PR & Design, LLC as Developers
August 18, 2014CHARLESTON, SC – Realtors® and brokerages wanting to present custom real estate search within their websites have a new choice in South Carolina as Charleston PR & Design, LLC (CPR&D)…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: marketing-and-communications, on-the-move, residential-real-estate
Columbia Business Giving Back in the Form of Free Marketing and PR Campaign
August 18, 2014COLUMBIA, SC – Reese, Salley & Associates, Ltd. Co. is a boutique Marketing and Public Relations firm in Columbia, SC specializing in Social Media and Public Relations. This firm is…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Columbia Business Giving Back in the Form of Free Marketing and PR Campaign
August 18, 2014COLUMBIA, SC – Reese, Salley & Associates, Ltd. Co. is a boutique Marketing and Public Relations firm in Columbia, SC specializing in Social Media and Public Relations. This firm is…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
IDX Broker Approves Charleston PR & Design, LLC as Developers
August 18, 2014CHARLESTON, SC – Realtors® and brokerages wanting to present custom real estate search within their websites have a new choice in South Carolina as Charleston PR & Design, LLC (CPR&D)…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move, residential-real-estate
Engenius chooses website to makeover for free
August 14, 2014GREENVILLE, SC – The people have voted, and one Upstate business is getting a new website via Engenius. Outman Cigars has won the 2014 Upstate’s Worst Website Competition. Engenius’ web and…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Engenius chooses website to makeover for free
August 14, 2014GREENVILLE, SC – The people have voted, and one Upstate business is getting a new website via Engenius. Outman Cigars has won the 2014 Upstate’s Worst Website Competition. Engenius’ web and…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
CRBR Honors Debi Schadel of Flock and Rally: Events + Communications for a Brave New South
August 14, 2014COLUMBIA, SC – Columbia Regional Business Report has selected Debi Schadel, founding partner at Flock and Rally: Events + Communications for a Brave New South, to be honored as one…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
CRBR Honors Debi Schadel of Flock and Rally: Events + Communications for a Brave New South
August 13, 2014COLUMBIA, SC – Columbia Regional Business Report has selected Debi Schadel, founding partner at Flock and Rally: Events + Communications for a Brave New South, to be honored as one…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Collins & Lacy, P.C. Communications Manager Joins Leadership Columbia
August 11, 2014Janie Langdale is Recognized for her Leadership and Community Involvement COLUMBIA, SC – Collins & Lacy, P.C. is pleased to announce Janie Langdale has been selected to join Leadership…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Charleston American Marketing Association Installs 2014-2015 Board of Directors
August 5, 2014CHARLESTON, SC – The Charleston chapter of the American Marketing Association announces its board of directors for 2014-2015: President, Holly A. Fisher, MMC, owner of HAF Creative President-Elect, Andrew Barton,…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, non-profit, on-the-move
The Brandon Agency Continues to Grow; Names Paul Hughes as Public Relations Director
July 31, 2014MYRTLE BEACH, SC – The Brandon Agency – providing award-winning marketing communications programs and campaigns proven to drive client success – continues to grow, expanding both its client base as well…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Crawford Strategy internationally recognized for excellence in communications
July 29, 2014Agency receives two Communicator Awards GREENVILLE, SC – Crawford Strategy, a full-service marketing, branding, public relations, and digital media company, recently received two honors for excellence in communications…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
EventHaus Launches As Complete Event Rental Resource
July 28, 2014Event DRS and Haus merge to form EventHaus, offering the widest range of event rentals in the region CHARLESTON, SC – Event Dining Rental Solutions (Event DRS) and Haus Tents…
Read MorePosted in: lowcountrybizsc Category: hospitality, marketing-and-communications, on-the-move
Finalists named to get new, free web makeover
July 28, 2014GREENVILLE, SC – And then were two. After receiving hundreds of nominations, Greenville-based web design and marketing firm Engenius has narrowed it down to two finalists who will receive…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Aprons, Etc. Wins Award
July 28, 2014Leading Supplier of Aprons, Chefs Apparel and Event Display Products, Wins Bronze in the 2014 Promo Marketing Supplier Excellence Award in the Uniforms Category GREENVILLE, SC – July 28, 2014…
Read MorePosted in: upstatebizsc Category: manufacturing, marketing-and-communications, on-the-move
The Brandon Agency adds Account Coordinator to Growing Team
July 24, 2014MYRTLE BEACH, SC – The Brandon Agency – providing award-winning marketing communications programs and campaigns proven to drive client success – has added Kristen Baer to its account management team in…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Amy Coward To Be Inducted into Public Relations Society of America’s Esteemed College of Fellows
July 24, 2014COLUMBIA, SC – Amy Coward, APR, Fellow PRSA, has been selected as a 2014 Fellow by the Public Relations Society of America (PRSA) Board of Directors. She is among 15…
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Crawford Strategy welcomes four undergraduate interns
July 23, 2014GREENVILLE, SC – Crawford Strategy, a full-service marketing, brand development, public relations, and digital media company, welcomes four undergraduate interns for the summer of 2014. Crawford operates a year-round internship…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Midlands Authority Welcomes Andrea Mensink as New Director of Communications
July 22, 2014COLUMBIA, SC – The Midlands Authority for Conventions, Sports & Tourism (MACST) is pleased to announce the addition of Andrea Mensink as the new director of communications. Mensink will be responsible…
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Complete Public Relations Welcomes Turner as New Summer Intern
July 21, 2014GREENVILLE, SC – Complete Public Relations announced today that Krandal Turner will be joining the firm as a summer intern. Turner grew up in Clemson, and graduated from D.W. Daniel…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Crisis Communications- 11 tips to manage the message- and your reputation- during a crisis
July 17, 2014By Elizabeth Boineau Take a step back and evaluate where you are. Search the net to see what may already be out there. Identify the crisis communications team, including…
Read MorePosted in: lowcountrybizsc Category: advice, marketing-and-communications
City Center Partnership Appoints Martha Studstill of Uptown on Main as Chair of its Marketing & Communications Committee
July 16, 2014Columbia, SC – City Center Partnership (CCP) announced that Martha Studstill, owner of Uptown on Main, has been appointed chair of CCP’s Marketing & Communications Committee. She will help manage the committee’s strategic…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move, retail
Call for 2014 Upstate CreateAthon Applications
July 15, 2014GREENVILLE, SC – DNA Creative Communications (DNA), a Greenville-based public relations and marketing firm, announces its launch of the 2014 CreateAthon as the exclusive partner agency in Upstate, S.C. The event…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Summer Membership Discounts for SC Public Relations Society of America
July 14, 2014GREENVILLE, SC – The South Carolina Public Relations Society of America (SCPRSA)announces a discount in membership rates this summer. New members will receive a free Chapter membership when paying for a…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Summer Membership Discounts for SC Public Relations Society of America
July 14, 2014GREENVILLE, SC – The South Carolina Public Relations Society of America (SCPRSA)announces a discount in membership rates this summer. New members will receive a free Chapter membership when paying for a…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Clare Morris Agency Opens Pee Dee Office
July 2, 2014FMU grad adds both local and professional expertise to CMA COLUMBIA, SC – After being in business for eight years, Columbia-based marketing and public relations firm, Clare Morris Agency (CMA),…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Trio Solutions Provides Pro-Bono Marketing Services for 2014 CreateAthon
July 2, 2014CHARLESTON, SC – Trio Solutions (TRIO), a Mount Pleasant-based marketing communications agency, invites Lowcountry-area nonprofits to apply for the 8th annual CreateAthon®, scheduled for Thursday, Oct. 23, 2014. CreateAthon is a collaborative, 24-hour…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: marketing-and-communications, on-the-move
Clemson Downs Hires Clemson Chamber Official as New Marketing Director
July 1, 2014CLEMSON, SC — Clemson Downs Retirement Community has announced that Ruthie Millar has joined its team in a newly created marketing role. Millar will work to heighten external engagement by working with members of…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
The Value of Outsourcing Your Marketing
June 30, 2014By William Russell The concept isn’t new, but the trend continues to gain momentum – outsourcing. While the definition of the word can vary from market to market, in…
Read MorePosted in: midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
ZWO Selects Three for “Fivers” 2014 Summer Internship Program
June 30, 2014GREENVILLE, SC – ZWO [formerly Woodward & Zwolinski] has selected three students, two graphic design interns and one account management intern, from more than fifty applications for its annual summer intern…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
A Conversation with Melanie Lux, Lux Strategic Communications
June 29, 2014MidlandsBIz: You’re celebrating a big milestone this month—20 years as the president/founder of Lux Strategic Communications. How’s it feel? Melanie Lux: A great sense of accomplishment. Happiness.…
Read MorePosted in: midlandsbiz Category: conversations, marketing-and-communications
DNA Recognized at SCPRSA Mercury Awards Ceremony
June 27, 2014GREENVILLE, SC – DNA Creative Communications (DNA) received four awards at the 2013 South Carolina Public Relations Society of America (SCPRSA) Mercury awards ceremony that was recently held in Charleston.…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move