Kelowitz Promoted to Sports Group Manager at JDPR
June 26, 2014GREENVILLE, SC – Jeff Dezen Public Relations (JDPR) has promoted Jared Kelowitz to Sports Group Manager. The firm’s Sports Group includes clients such as Bobby Jones, Bridgestone Golf, Golf Pride Grips, Diamond Brand…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
JDPR Adds Fourth Intern for Summer 2014
June 25, 2014GREENVILLE, SC – Jeff Dezen Public Relations (JDPR) has engaged an additional intern for the company’s Executive Management Assistance Program (EMAP), rounding out the program’s four positions for Summer 2014.Jack Evans joins the…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
The Value of Outsourcing Your Marketing
June 25, 2014By William Russell The concept isn’t new, but the trend continues to gain momentum – outsourcing. While the definition of the word can vary from market to market, in…
Read MorePosted in: upstatebizsc Category: advice, marketing-and-communications
Associated Container Group Announces the Brandon Agency as its Full-Service Marketing Agency
June 24, 2014MYRTLE BEACH, SC – The Brandon Agency has been named the agency of record for Associated Container Group (ACG), an independently owned and operated manufacturing business firm located in Charleston, S.C. The…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
DNA Hires Graduate Intern
June 24, 2014GREENVILLE, SC – DNA Creative Communications (DNA) welcomed Elissa Visotski to their team as a graduate intern. Visotski graduated from the University of South Carolina (USC) in December with a…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
DNA Hires Graduate Intern
June 24, 2014GREENVILLE, SC – DNA Creative Communications (DNA) welcomed Elissa Visotski to their team as a graduate intern. Visotski graduated from the University of South Carolina (USC) in December with a…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Chris Manley, Co-founder and Managing Partner of Engenius
June 23, 2014MidlandsBiz Podcast Series’ mission is to support leadership in Giving Back, Diversity, Entrepreneurship, Continuous Education, the Knowledge Economy and the Arts. Thanks to our Sponsors: Chris Manley is a native of the Upstate,…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, podcast
Cathi Love Lunceford joins Spectra Communications
June 20, 2014COLUMBIA, SC – Spectra Communications is pleased to announce that Cathi Love Lunceford has joined their team as a new accounts manager. Cathi is a native of South Carolina and…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Why you need content marketing & what it costs
June 19, 2014By Holly Rollins If you’ve realized, like many B2B and B2C companies have, that content marketing generates leads: congratulations! According to the Content Marketing Institute, 66 percent of even…
Read MorePosted in: upstatebizsc Category: advice, marketing-and-communications
Murray Participates in AAF Minority High School Internship Program at DNA Creative Communications
June 18, 2014GREENVILLE, SC – Stephanie Murray, a rising senior at Wren High School, was selected to participate in the American Advertising Federation (AAF) Minority Internship Program. Murray shadowed the employees of…
Read MorePosted in: midlandsbiz, upstatebizsc Category: education, marketing-and-communications, on-the-move
Murray Participates in AAF Minority High School Internship Program at DNA Creative Communications
June 18, 2014GREENVILLE, SC – Stephanie Murray, a rising senior at Wren High School, was selected to participate in the American Advertising Federation (AAF) Minority Internship Program. Murray shadowed the employees of…
Read MorePosted in: upstatebizsc Category: education, marketing-and-communications, on-the-move
Driven by a Passion for Creativity: Celebrating 20 years in Business.
June 17, 2014COLUMBIA, SC – David Hunt Creative, a Columbia, SC advertising and graphic design firm, is celebrating twenty years of providing strategic branding and design solutions for clients representing business, industry, health…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Lt. Col. Ashworth named new vice president for communications and marketing
June 16, 2014Pentagon communications leader joining The Citadel in July CHARLESTON, SC – The top U.S. Air Force external communications leader will join The Citadel as the new vice president for communications…
Read MorePosted in: lowcountrybizsc Category: education, marketing-and-communications, on-the-move
ADCO wins regional ADDY for interactive media
June 16, 2014COLUMBIA, SC – ADCO announced it was recently honored with a Silver ADDY award at the District 3 2014 American Advertising Federation (AAF) Awards in Raleigh, North Carolina. The award…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
AAF Greenville Accepts National Club & President of the Year Awards at AAF National Convention in Boca Raton
June 16, 2014GREENVILLE, SC — The American Advertising Federation of Greenville (AAF Greenville) outgoing President Whitney Hanna, incoming President Julia Boisvert and incoming President-Elect Allyson Seitzer traveled to Boca Raton, Fla., to accept awards at the…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Jeff Dezen Public Relations (JDPR) Welcomes New Team Member
June 16, 2014GREENVILLE, S.C. — Jeff Dezen Public Relations (JDPR) today announced the addition of Megan Grubbs as the company’s newest team member. As an Assistant Account Executive, Grubbs will support digital content strategy,…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Lima One Capital Selects JDPR as PR Agency of Record
June 16, 2014GREENVILLE, SC — Lima One Capital, which specializes in hard money lending for residential real estate investors, has announced that Greenville-based Jeff Dezen Public Relations (JDPR) will serve as its PR agency of…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
ADCO wins regional ADDY for interactive media
June 16, 2014COLUMBIA, SC – ADCO announced it was recently honored with a Silver ADDY award at the District 3 2014 American Advertising Federation (AAF) Awards in Raleigh, North Carolina. The award…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
CreateAthon Co-Founders Cathy Monetti and Teresa Coles Receive Community Spirit Award from Statewide Public Relations Society
June 11, 2014COLUMBIA, SC – Cathy Monetti and Teresa Coles, the co-founders of CreateAthon, have received the George L. Johnson Community Spirit Award from the South Carolina Chapter of the Public Relations Society…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, non-profit, on-the-move
CreateAthon Co-Founders Cathy Monetti and Teresa Coles Receive Community Spirit Award from Statewide Public Relations Society
June 11, 2014COLUMBIA, SC – Cathy Monetti and Teresa Coles, the co-founders of CreateAthon, have received the George L. Johnson Community Spirit Award from the South Carolina Chapter of the Public Relations Society…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, non-profit, on-the-move
Local Advertisers Win Big in Boca
June 10, 2014COLUMBIA, SC – Chernoff Newman’s Danielle Salley and David Campbell achieved national recognition at the American Advertising Federation (AAF) National Conference, Admerica, May 28-31, in Boca Raton, Florida. The annual conference brings…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: marketing-and-communications, on-the-move
Local Advertisers Win Big in Boca
June 10, 2014COLUMBIA, SC – Chernoff Newman’s Danielle Salley and David Campbell achieved national recognition at the American Advertising Federation (AAF) National Conference, Admerica, May 28-31, in Boca Raton, Florida. The annual conference brings…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: marketing-and-communications, on-the-move
Red Ventures Expanding Lancaster County Headquarters, Adding 200 Jobs
June 9, 2014Expansion To Add 180,000-square-foot Facility In Indian Land For Tech Company COLUMBIA, SC – Red Ventures, a technology company headquartered in Indian Land, S.C., is expanding for the second time in…
Read MorePosted in: midlandsbiz Category: manufacturing, marketing-and-communications, on-the-move
SCPRT Hires Communications Professional to Boost Statewide Tourism Marketing
June 9, 2014COLUMBIA, SC – A new public relations professional was added to the team at the South Carolina Department of Parks, Recreation & Tourism (SCPRT) to enhance its efforts in marketing the…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: hospitality, marketing-and-communications, on-the-move
SCPRT Hires Communications Professional to Boost Statewide Tourism Marketing
June 9, 2014COLUMBIA, SC – A new public relations professional was added to the team at the South Carolina Department of Parks, Recreation & Tourism (SCPRT) to enhance its efforts in marketing the…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: hospitality, marketing-and-communications, on-the-move
Achieving Trade Show Excellence – Part 2
June 9, 2014By William Russell June 9, 2014 In part one of “Achieving Trade Show Excellence”, we covered the front-end planning involved with a trade show. For part two, we will…
Read MorePosted in: upstatebizsc Category: advice, marketing-and-communications
Red Ventures opens Silicon Valley style office in South Carolina
June 9, 2014INDIAN LAND, SC – A new chapter in the ever-expanding story of Carolina-based marketing and tech company Red Ventures began on Monday as the company celebrated the grand opening of…
Read MorePosted in: midlandsbiz Category: architecture, marketing-and-communications, on-the-move
UpstateBizSC Hires USC Student Intern
June 9, 2014GREENVILLE, SC – MidlandsBiz is excited to announce Leah Edwards as a summer design intern. Leah is a rising senior at the University of South Carolina, majoring in Visual Communications…
Read MorePosted in: upstatebizsc Category: education, marketing-and-communications, on-the-move
MidlandsBiz Hires USC Student Intern
June 9, 2014COLUMBIA, SC – MidlandsBiz is excited to announce Leah Edwards as a summer design intern. Leah is a rising senior at the University of South Carolina, majoring in Visual Communications…
Read MorePosted in: midlandsbiz Category: education, marketing-and-communications, on-the-move
The American Marketing Association of Columbia, SC Hosts a Panel Discussion on the Changing Landscape of Media Today
June 8, 2014COLUMBIA, SC – The American Marketing Association (AMA) of Columbia, SC is hosting a panel discussion about the changing landscape of media today featuring experts in marketing from TV, Radio,…
Read MorePosted in: midlandsbiz Category: marketing-and-communications
Riggs Partners and the University of South Carolina Announce 2014 CreateAthon® Dates
June 7, 2014COLUMBIA, SC – Riggs Partners and the University of South Carolina are pleased to announce that both organizations will once again host CreateAthon events this fall. CreateAthon is a 24-hour marathon…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, non-profit, on-the-move
Jonathan Mayhak Joins Chernoff Newman as an Application Developer
June 4, 2014COLUMBIA, SC – Jonathan Mayhak joins Chernoff Newman as an application developer in its Columbia, S.C. office. A University of South Carolina graduate, Jonathan has more than five years of professional experience.…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Engenius to hold branding session for the business community
June 4, 2014GREENVILLE, SC – Local web development and marketing firm, Engenius, will be hosting an interactive session to help business leaders learn more about guiding their message. Engenius along with the…
Read MorePosted in: upstatebizsc Category: marketing-and-communications
Upstate’s Worst Website nominations due by end of June
June 4, 2014GREENVILLE, SC – When does the worst become the best? When specialty web marketing agency, Engenius, goes on the mission to find the Upstate’s Worst Website and then recreates it…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
AAF of the Midlands Accepts National Club of the Year and President of the Year Awards at AAF National Convention in Florida
June 4, 2014COLUMBIA, SC — American Advertising Federation of the Midlands (AAF of the Midlands) President Danielle Salley and President-Elect Megan Telencio traveled to Boca Raton, FL to accept awards at the…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
City of Cayce Announces Centennial Logo Contest
June 4, 2014CAYCE, SC – The City of Cayce is pleased to announce that Mallory Phillips submitted the winning design for the Cayce Centennial Celebration logo competition. More than 40 design logos were submitted to the City.…
Read MorePosted in: midlandsbiz Category: government, marketing-and-communications, on-the-move
JDPR Announces Summer 2014 Interns
June 4, 2014GREENVILLE, SC – Jeff Dezen Public Relations (JDPR) has engaged three interns for the company’s summer Executive Management Assistance Program (EMAP) positions. Alex Buchart, Samantha Hunter and William Einstein will join the JDPR team for the…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Clemson Downs Selects JDPR as PR Agency-of-Record
June 3, 2014GREENVILLE, SC — Clemson Downs, the only full-service retirement community in Clemson, South Carolina, has selected Greenville-based Jeff Dezen Public Relations (JDPR) as its PR Agency-of-Record. JDPR will consult on…
Read MorePosted in: upstatebizsc Category: education, marketing-and-communications, on-the-move
Jamie Prince, Founder of Flourish
June 2, 2014UpstateBizSC Podcast Series’ mission is to support leadership in Giving Back, Diversity, Entrepreneurship, Continuous Education, the Knowledge Economy and the Arts. Thanks to our Sponsors: Flourish specializes in providing an integrated…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, podcast
Flock and Rally earns SCPRSA Silver Wing Award of Merit for Motor Supply Co. Bistro website
May 21, 2014COLUMBIA, SC – Flock and Rally has been honored with a Silver Wing Award of Merit for the development of Motor Supply Co. Bistro’s new restaurant website at www.motorsupplycobistro.com. The…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
10-x Group receives 2014 Content Maven Award from International CMI organization
May 21, 2014GREENVILLE, SC – Greenville-SC based 10-x Group was named one of 52 top “Content Marketing Mavens for 2014” by the Content Marketing Institute (CMI) this month. The recipients were chosen by…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Coakley joins Lexington One
May 15, 2014LEXINGTON, SC – At a special board meeting/board budget workshop of the Lexington County School District One Board of Trustees held on April 29, 2014, the board approved the hire…
Read MorePosted in: midlandsbiz Category: education, marketing-and-communications, on-the-move
Southern Tide Adds News Marketing Manager and Director of Merchandising
May 13, 2014GREENVILLE, SC – Southern Tide has hired Kathryn Hilton as marketing manager and Tyler North as director of merchandising. With years of experience in brand strategy, marketing efforts and management of…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move, retail
The Brandon Agency Launches Marketing Campaign for NPSL Team the Myrtle Beach Mutiny
May 6, 2014MYRTLE BEACH, SC – May 6, 2014 – The Brandon Agency rolled out the first phase of the new marketing campaign last week for The Myrtle Beach Mutiny, a National Premier…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Serola Biomechanics Selects Jeff Dezen Public Relations (JDPR) as PR Agency-of-Record
May 4, 2014GREENVILLE, SC – May 1, 2014 – Serola Biomechanics, Inc. — makers of the Serola Sacroiliac Belt designed to provide solutions for back pain— has selected Jeff Dezen Public Relations…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
DNA Creative Communications Honored by SC Public Relations Society of America
May 3, 2014GREENVILLE, SC – April 29, 2014 – DNA Creative Communications (DNA), a public relations and marketing firm for nonprofits, received four Awards of Excellence from the South Carolina Public Relations…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
ZWO Completes Rebranding Project for Hope Center for Children
May 3, 2014GREENVILLE, SC – May 1, 2014 – ZWO [formerly Woodward & Zwolinski] has completed a rebranding project for the Hope Center for Children. The Hope Center, located in Spartanburg, South…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Jill Johnson Joins Newberry as Director of Marketing
April 9, 2014NEWBERRY, SC – Jill Johnson has joined Newberry College as director of Marketing effective April 1, 2014. She will be responsible for developing, implementing and measuring a comprehensive marketing and communications strategy…
Read MorePosted in: midlandsbiz Category: education, marketing-and-communications, on-the-move
Cargo Adds Employees to Growing Staff
April 7, 2014GREENVILLE, SC – April 7, 2014 – Cargo, a new model marketing agency specializing in connecting global brands with small businesses, has hired two new employees to serve an increasing…
Read MorePosted in: upstatebizsc Category: marketing-and-communications
Three Ways To Get More Digital Bang For Your Buck
February 19, 2014By Holly Rollins February 19, 2014 Public relations has morphed in a big way in the past few years- especially the last two years. If you aren’t optimizing your…
Read MorePosted in: upstatebizsc Category: advice, marketing-and-communications