University of South Carolina Adds Kayem All-beef Franks and Bratwurst to Game Day Roster for Gamecocks Fans
October 9, 2014
COLUMBIA, SC – As fans continue to cheer on the South Carolina Gamecocks this season, the University of South Carolina is announcing a delicious new addition to its game day roster.Kayem, the Official Frank and Sausage of the Atlanta Falcons and Georgia Dome, signed a new multi-year partnership with the University of South Carolina Athletics to manufacture and distribute Kayem Franks and Bratwurst at Williams-Brice Stadium, Colonial Life Arena and Carolina Stadium during football, basketball and baseball games. With the agreement, Kayem is now the Official Franks and Sausage of the University of South Carolina Gamecocks.
Kayem Franks, at the University of South Carolina sports venues, feature Kayem’s special all-beef recipe, offering a unique blend of spices for a distinct bolder flavor. Kayem Bratwurst offers a distinct hearty flavor and all of Kayem’s plump and juicy franks and brats have no fillers and are MSG and gluten free.
“We’re thrilled to partner with the University of South Carolina to bring Kayem’s signature high-quality taste to Gamecock fans and guests visiting Williams-Brice Stadium, Colonial Life Arena and Carolina Stadium,” said Matt Monkiewicz, Vice President of Marketing at Kayem. “Our partnership with the University reinforces Kayem’s efforts to expand our offerings throughout South Carolina and enables sports fans and hot dog lovers to enjoy our renowned franks and bratwurst while rooting for their beloved hometown teams.”
“We are excited to introduce Kayem, a strong brand that produces quality products, to our Gamecock fans,” said Charles Bloom, Senior Associate Athletic Director – External Affairs with the University of South Carolina. “We constantly strive to find new ways to enhance the experience for fans and offering a trusted brand like Kayem at home games and events is another step in fulfilling our promise.”
The University of South Carolina agreement is just another way Kayem is increasing its presence in South Carolina and southeastern markets. Last year, Kayem rolled out its Beef Hot Dogs in Publix Super Markets throughout the state, the largest and fastest-growing employee-owned supermarket chain in the United States. Kayem is now available at Publix in Georgia, Alabama, South Carolina, Florida and Tennessee and is looking to continue their expansion in 2015. Kayem is also the official Frank and Sausage of the Nashville Predators and Bridgestone Arena, Florida State Seminoles and Bobby Bowden Field and more.
Kayem Foods, founded in 1909, is the largest meat processor in New England and is expanding its presence throughout the east coast. Owned and operated by the same family for more than 100 years, the company manufactures Kayem Franks, the #1 brand of franks sold in New England. Best known for its Old Tyme Natural Casing franks, Kayem produces over 100 varieties of hot dogs and 300 varieties of deli meats, sausage and dinner hams under the Kayem, al fresco, Schonland’s, McKenzie, Triple M, Genoa, Jordan’s, Deutschmacher, Kirschner and Essem brands. For more information, follow @KayemFranks on Twitter, “like” Kayem on Facebook or visit www.Kayem.com.
