Sara Ballard Named Velocity Distance Project Marketing Manager
August 25, 2012
COLUMBIA, SC – August 25, 2012 – Dr. Dave Hale owner and Director of Sports Performance and Research at Velocity Distance Project (VDP) recently announced that Sara Ballard of Blythewood has been contracted to handle the marketing efforts at VDP. Sara will get us moving in the right direction with Facebook, Twitter and other social media portals, make contacts with the local media outlets, along with boost the awareness of our running & triathlon store products, USATF Jr. Olympic Developmental Running Program, custom running programs, private coaching, performance testing services, and our road races and other events, said Hale.
Ballard brings many years of marketing expertise with her to VDP, not to mention being a local resident and having contacts with all of the local media outlets and running race directors. As one of Velocity Distance Project’s marketing efforts, they will be providing award and product sponsorship to local races.
If you are looking to raise your running performance to the next level, or that of your high school runner, the VDP USATF Jr. Olympic Developmental Running Program or Adult USATF Running Club is for you. Led by one of the top 50 running coaches in the country, Dave Hale, any of the programs offered by VDP are sure to shave valuable seconds and possibly minutes off your race times.
Hale is also looking for donors and companies interested in becoming a sponsor of the Youth Running Program. All contribtions will be 100% used for equipment and training of the youth (ages 10-18) athletes and not towards administrative costs. The programs are aimed at raising the participation level of Columbia-area youth in sports as a means of bettering their quality of life and to decrease the level of childhood obesity.
You can contact Coach Dave Hale, PhD at Velocity Distance Project, 300 Long Pointe Lane, Suite 125, Columbia, SC (Lake Carolina Community) or by calling 803-343-9369. You can also see what’s happening at VDP by visiting their website at www.velocitydistanceproject.com.
About Velocity Distance Project
Velocity Distance Project is the leading sports performance training center located in the Lake Carolina Community, Columbia, SC. VDP specializes in helping clients reach their maximum fitness and health potential specific to their individual physical needs and abilities through research-based assessment and exercise protocols.
About Dr. David Hale
David Hale, Ph.D. is one of the top running coaches and the most credentialed sports performance specialist in the greater-Columbia, SC area. Dr Hale is also an assistant professor at two universities where he teaches motivational and coaching psychology, and research methods at the PhD level. He is the author of more than 200 books, industry manuals, papers and numerous peer-reviewed professional journal articles on several psychological topics.
