Target Analytics Launches ProspectResearch.com, a New Online Community for Prospect Researchers and Fundraising Professionals
July 23, 2010Announceseducational sessions at APRA’s 23rd Annual International Conference
CHARLESTON,SC – July 21, 2010 – TargetAnalytics, a Blackbaud company, (Nasdaq: BLKB), today announced the launch of ProspectResearch.com, a site designed specificallyfor prospect researchers and fundraising professionals. The site will focus onfostering new ideas for research practices and promoting the benefits ofprospect research in fundraising. The company is also announcing its involvementwith the Association ofProspect Researchers for Advancement (APRA) at the 23rd Annual InternationalConference being held in Anaheim, California on July 21 to 24.
“ProspectResearch.com was created by prospectresearchers as an online community for prospect researchers. It is a place wherenonprofit professionals can interact with peers, learn from experts, and talkabout challenges and successes,” said David Lamb, longtime prospect researcher andsenior consultant at Target Analytics. “We are constantly learning new thingsthrough our work with clients and colleagues, so we are looking forward toproviding this outlet for knowledge sharing and advancing the benefits ofprospect research and how it really does bring efficiency to fundraising.”
ProspectResearch.com will provide visitors with anonline community where they can:
- Receiveforward-thinking advice on best practices in prospect research from industryexperts
- Staycurrent on news and trends with fresh content added regularly
- Learnfrom special-interest content geared specifically to the prospect researchindustry
- Interact withother prospect researchers by asking questions and discussing solutions
- Access valuabletools and resources including white papers, online training, and videos
“As acontributor and member of the prospect research community, I’m excited forBlackbaud to take an active role in promoting the importance of prospectresearch in fundraising,” said Lamb. “Additionally, Target Analytics’ support ofthe APRA Conference further solidifies Blackbaud’s commitment to advancingprospect research.”
TargetAnalytics will present five sessions at the APRA 23rd Annual InternationalConference, including:
- TheEthical Considerations of Prospect Research and Relationship Management inHealthcare
David Lamb,Prospect Research Consultant at Target Analytics
Wednesday, July 21, 1:30 – 4:30p.m. - Beyond Screening: Navigating the Maze of RealEstate
Melissa Bank Stepno, Prospect Research Consultant at TargetAnalytics
Wednesday, July 21, 1:30 – 4:30p.m. - ImprovingTransitional Giving to Strengthen Your Fundraising Pyramid
Lawrence Henze, Managing Director of TargetAnalytics
Thursday, July 22, 3 – 4:30p.m. - Understandingthe True Value of Real Estate
Melissa BankStepno, Prospect Research Consultant at Target Analytics
Friday, July 23, 9 – 10:30 a.m. - Using Data to Maximize FundraisingOpportunities
Michael Quevli, Consultant at Target Analytics
andIlana Lester Moreno, Director of Research at Environmental Defense Fund
Friday, July 23, 2:30 – 4:00p.m.
For moreinformation, visit www.ProspectResearch.com.
AboutBlackbaud
Blackbaud isthe leading global provider of software and services designed specifically fornonprofit organizations, enabling them to improve operational efficiency, buildstrong relationships, and raise more money to support their missions.Approximately 22,000 organizations — including University of Arizona Foundation,American Red Cross, Cancer Research UK, The Taft School, Lincoln Center, InTouch Ministries, Tulsa Community Foundation, Ursinus College, Earthjustice,International Fund for Animal Welfare, and the WGBH Educational Foundation — useone or more Blackbaud products and services for fundraising, constituentrelationship management, financial management, website management, directmarketing, education administration, ticketing, business intelligence, prospectresearch, consulting, and analytics. Since 1981, Blackbaud’s sole focus andexpertise has been partnering with nonprofits and providing
them the solutionsthey need to make a difference in their local communities and worldwide.Headquartered in the United States, Blackbaud also has operations in Australia,Canada, Hong Kong, the Netherlands, and the United Kingdom. For moreinformation, visit www.blackbaud.com.