Infinity Marketing promotes four team members

Infinity Marketing, a fully integrated marketing agency in the Upstate, is proud to promote several team members: Aimee Foster, Data Analyst; Micah Inafuku, Senior Data Analyst; Erica Gregory, SEO Supervisor; and Eric Potts, Web Team Manager.

Foster is now a Data Analyst for the team. In this role, she will develop internal Tableau reports to analyze media performance for clients, troubleshoot technical issues within existing dashboards and work with data aggregation partners on data mapping and requests. Foster started as a Media Marketing Intern in 2018 and has previous experience serving as an Analytics Coordinator for the agency.

As a Senior Data Analyst, Inafuku will be responsible for improving and streamlining reports across all accounts, leading departmental training and creating interactive Tableau dashboards for key clients. He will also map demographics and media plans while designing, developing and supporting data warehouses. Inafuku joined Infinity in 2019 as an Analytics Coordinator and served as a Data Clerk for NUS Consulting Group.

In the role of SEO Supervisor, Gregory will complete monthly SEO monitoring and reporting and perform competitive gap analyses to improve strategic recommendations. She will also contribute to developing educational resources for internal and external training. Gregory joined Infinity in 2021 as an SEO Specialist after serving as a Digital Marketing Specialist for Mainstreet Web Marketing LLC.

As a Web Team Manager, Potts will provide proactive leadership and direction for the web team while developing and maintaining client websites. He will additionally lead technical expertise training for the department and formulate new methodologies to achieve client goals. Potts came to Infinity in 2019 as Web Team Lead and has previous experience as a PHP Developer for Property Boss Solutions.

About Infinity Marketing

Founded in 1993 and located in Greenville, S.C., Infinity Marketing is an integrated marketing agency. The firm offers a wide range of services, including content strategy, digital, social, and traditional media, analytics, influencer programs, creative and branding, SEM, SEO, and web development. For more information on Infinity Marketing, please visit our LinkedIn page or follow us on Twitter @InfinityMktSC.