South Carolina’s Hammock Coast launches new website that showcases Georgetown County’s natural beauty, eco activities
June 11, 2020
South Carolina’s Hammock Coast, one of the Palmetto State’s most popular vacation destinations, has launched a new website that showcases the area’s abundant natural beauty and makes planning a trip…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Infinity Marketing honored with seven Telly Awards
June 11, 2020
Infinity Marketing, a full-service integrated marketing agency in the Upstate, won seven awards in the 2020 Telly Awards competition for various client video projects. This is the largest number of…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
NP Strategy ~ Featured Listing
June 10, 2020
NP Strategy is an experienced group of professionals from media, business, public policy, and communications agencies, offering a range of strategic services to non-profits, international corporations, governments, and local businesses.…
Read MorePosted in: midlandsbiz Category: marketing-and-communications
Post COVID-19, What’s Your Social Media Plan?
June 9, 2020
By Sarah Robinson NP Strategy After three full months of navigating the coronavirus in the United States, let’s check in on how it has impacted the marketing landscape, and…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, non-profit
5 steps to turn problems into profits
June 3, 2020
By Jerry Bellune Has the covid-19 crisis crippled your confidence, your sales and your income? Our friend Jill Konrath says that when she faces the same thing she: 1.…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
New consumer behaviors could impact economy re-opening
June 1, 2020
As South Carolina continues to re-open, businesses and consumers are trying to get their lives back to normal as quickly as possible. An April 2020 poll by integrated marketing communications agency Chernoff…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
FUEL’s Matthew Garvin appointed to the City of Greenville Arts in Public Places Commission
May 28, 2020
Matthew Garvin, Senior Developer at FUEL, a marketing agency in downtown Greenville, SC, has been appointed as a board member for the City of Greenville Arts in Public Places Commission.…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move, the-arts
The crucial moments this crisis calls for you
May 28, 2020
By Jerry Bellune The 2 most important days of your life, Mark Twain said, are the day you were born and the day you find out why. You were…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Infinity Marketing welcomes Heather Sexton as Media Coordinator
May 28, 2020
Infinity Marketing, a fully integrated marketing agency in the Upstate, is pleased to have Heather Sexton join the team as Media Coordinator. The Media Department continues to grow in members…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Four Tips for Webinar Success: How to master your next online meeting or interview
May 26, 2020
By Casey Watson NP Strategy Undoubtedly, COVID-19 has taught us a major lesson in adaptability. Part of my adjustment was dusting off my computer’s webcam and becoming Zoom-savvy…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
More trends that may help or hurt you
May 22, 2020
By Jerry Bellune Last week we talked about 3 trends that can help or hurt you. Here are 3 more: • A friend observed that the political bickering in…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Riggs Partners announces 2020 pro bono marketing marathon for nonprofits
May 20, 2020
Riggs Partners will hold its 23rd annual CreateAthon event to benefit Midlands- and Upstate-area nonprofits on October 22-23, 2020. CreateAthon is a 24-hour creative marathon during which professionals provide marketing…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, non-profit, on-the-move
FUEL Q3 grant applications for Greenville non-profits now open
May 20, 2020FUEL, a marketing agency in downtown Greenville, SC specializing in branding and marketing solutions, has opened the application process for the third quarter grant program. The FUEL for Good Quarterly…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, non-profit, on-the-move
The Brandon Agency recognized as a top workplace in South Carolina for fourth consecutive year
May 17, 2020
The Brandon Agency, the only certified brand-planning agency in the Carolinas, has been honored by Integrated Media Publishing as a South Carolina Top Workplace in 2020. This is the fourth consecutive…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Trends to help – or hurt – your business
May 15, 2020
By Jerry Bellune Alert business owners and entrepreneurs need to be aware of new consumer trends that may help – or hurt – their business. • A local ad…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Flock and Rally earns SCPRSA “Best in Show” Silver Wing Award
May 12, 2020
Flock and Rally, a full-service, women-owned strategy, marketing and communications agency based in Columbia, South Carolina, was honored with 11 awards — including the 2019 Best in Show Silver Wing…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Video as an ongoing investment
May 12, 2020
By Taylor Kearns NP Strategy The Hollywood film industry runs on a system of expectations, standards and edicts that are probably pretty dissimilar from the work you or your…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
In a crisis, focus on survival, not fear
May 7, 2020
By Jerry Bellune Our friend MaryEllen Tribby’s daughter Delanie is training to play pro tennis. She has won dozens of junior tournaments and observers say she’s the next Chris…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Infinity Marketing named SCPRSA Mercury Award winner
May 7, 2020
Infinity Marketing, a full-service integrated marketing agency in the Upstate, recently won three South Carolina Public Relations Society of America (SCPRSA) Mercury Awards for projects ranging from media relations to…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
SCRA announces new Marketing & Communications Director
May 5, 2020
The South Carolina Research Authority (SCRA) has announced that Adrian Grimes was named Director of Marketing & Communications on April 6. “We’re extremely pleased to have Adrian join our team.…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: hi-tech-information-tech, marketing-and-communications, on-the-move
Infinity Marketing’s Katie Beliles named SCPRSA Rookie of the Year
May 5, 2020
Katie Beliles, an Integrated Marketing Coordinator at Infinity Marketing, recently received the South Carolina Public Relations Society of America (SCPRSA) Rookie of the Year award. The SCPRSA Rookie of the…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
What can you control in trying times?
May 4, 2020
By Jerry Bellune Our friend Jill Konrath admits it’s tempting to slip into “poor me” thinking. But we have a single option right now. We need to focus on…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Fisher Creative
May 4, 2020
Many people struggle to write clear, compelling marketing copy. I take that burden off business owners by crafting copy that cuts through the noise and helps them reach more potential…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications
S.C. public relations pros recognized for excellence
May 1, 2020
Communication professionals from across the state were recognized Thursday for outstanding work in public relations programs, campaigns, tactics and career accomplishments. The South Carolina chapter of the Public Relations Society…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
TRIO
April 30, 2020
We are a marketing agency located right across the bridge from Charleston in Mount Pleasant, SC. We follow the Golden Rule and put our clients first above everything else. “Customer…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications
Put Empathy Into Action
April 28, 2020
Leighton Lord Board Chair, Nexsen Pruet Founder and Managing Director, NP Strategy, LLC Empathy is a key element of emotional intelligence – the connection between self and others. We’re…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Free, weekly virtual marketing round table helps businesses suffering from coronavirus impact
April 25, 2020
Cheryl Smithem, Founder and CEO of Charleston PR & Design, LLC announces the firm’s launch of a weekly, virtual marketing round table. The event debuts at noon on Wednesday, April…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
What to do if you’re forced to close
April 22, 2020
By Jerry Bellune Manufacturers are switching from their prime products to making health care products such as masks and gowns. Some have even designed ventilators and are selling to…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Infinity Marketing Expands Services for Horry-Georgetown Technical College
April 21, 2020
Infinity Marketing, a fully integrated marketing firm, is delighted to expand its offerings with Horry-Georgetown Technical College. The agency is now providing creative services to the school, including photography and…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Engenius
April 20, 2020
Engenius is a web design and digital marketing company dedicated to helping small and local businesses grow.
Read MorePosted in: upstatebizsc Category: marketing-and-communications
Hard times challenge us to innovate
April 16, 2020
By Jerry Bellune A friend of ours was looking for a birthday gift for her teenage daughter. Amazon was backed up in deliveries. She found what she was looking…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications, technology
Complete PR ~ Featured Listing
April 14, 2020
Complete PR has developed and generated results for situations that call for every public relations tactic from planning a successful event to creating and implementing detailed communications plans to strategic…
Read MorePosted in: upstatebizsc Category: marketing-and-communications
What’s ‘the Buzz’ with SC Business?
April 14, 2020
By Burnie Maybank Nexsen Pruet Today’s dominating business buzzwords are a little different than what we might have thought they’d be a few months ago. “Uncertain times;” “a new…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, media
Infinity Marketing promotes Ashley Kendall to Senior Marketing Coordinator
April 14, 2020
Infinity Marketing, a fully integrated marketing agency in the Upstate, promoted Ashley Kendall to Senior Marketing Coordinator. “During her time at Infinity, Ashley has consistently demonstrated her ability to handle…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
How to survive in trying times
April 8, 2020
By Jerry Bellune Sure, covid-19 is a challenge. Most of us have been through this before. Our friend Scott Channell reminds us that when the economy contracts, we get…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Naturaland Trust selected as Q2 recipient of FUEL for Good Grant
April 7, 2020FUEL, a marketing agency in downtown Greenville, SC, specializing in branding and marketing solutions, has selected Naturaland Trust as the second quarter FUEL for Good grant recipient. The $10,000 quarterly…
Read MorePosted in: upstatebizsc Category: business-services, marketing-and-communications, on-the-move, philanthropy
Infinity Marketing welcomes Rachel Andrews and Chad Boltz as Media Coordinators
April 7, 2020Infinity Marketing, a fully integrated marketing agency in the Upstate, is excited to welcome its newest Media Coordinators, Rachel Andrews and Chad Boltz. The Media Department continues to grow in…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Local news and covid-19
April 6, 2020
By Jerry Bellune An urgent note to our readers and visitors: In trying times, truth matters more than ever. The more accurate local news gets out to our community,…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
E. Boineau & Company
April 1, 2020
E. Boineau & Company is a marketing communications and public relations firm, based in Charleston, S.C., offering extensive experience in helping companies build brands and effectively manage corporate reputation and…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications
Watching Working Parents – and Learning A Lot
March 30, 2020
By Sarah Robinson NP Strategy This ‘new normal’ is unlike anything any of us have ever experienced – forcing us to adjust and evolve our day-to-day routines. As our…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, non-profit, on-the-move
23 Ways to Promote Your Business During Covid-19
March 26, 2020
Use the time to update your website. Check in with your employees; make a personal call to each employee asking how they are doing and if there are any resources…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
South Carolina ETV utilizes TVU Grid service to streamline emergency communications for S.C. broadcasters
March 25, 2020
New Service will help expedite the dissemination of vital information to South Carolinians South Carolina ETV (SCETV) today announced that, in addition to its existing live stream, the network will…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: education, marketing-and-communications, non-profit, on-the-move, telecommunications
Never let a crisis go to waste
March 25, 2020
By Jerry Bellune President Obama’s chief of staff Rahm Emanuel famously said in 2008, “You never want a serious crisis to go to waste. I mean, it’s an opportunity…
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You know what the good news is?
March 23, 2020
By Taylor Kearns NP Strategy When I was a kid, my mom would ask us that question immediately following what – at the time – seemed like a soul-crushing…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Don’t eat your seed corn
March 18, 2020
By Jerry Bellune Country folks know about seed corn. That’s the part of the crop you save to plant the following year. Without it, you won’t have anything to…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Mind’s i Creative
March 18, 2020
Social Media. Radio. Television. Billboards. In a world of non-stop messaging how do people find out who you are? What your business does? You may have only seconds to make…
Read MorePosted in: midlandsbiz Category: marketing-and-communications
South Carolina ETV reimagines mission-driven partnership with S.C. Department of Education in response to COVID-19
March 17, 2020
Network to modify programming three days each week beginning March 24 South Carolina ETV (SCETV) today announced a plan in partnership with the S.C. Department of Education (SCDE) to broadcast…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: education, government, health-care, marketing-and-communications, on-the-move, technology, the-arts
Infinity Marketing welcomes Telular as new client
March 17, 2020
Infinity Marketing, a fully integrated marketing firm, recently added Telular to its growing client roster. The agency is providing a variety of services to the technology company, including direct and…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Effectively Communicating in Uncertain Times
March 17, 2020
By Heather Matthews NP Strategy Silence fuels fear in a crisis, especially when the crisis is changing by the day and is something few people have experienced before. Over…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, headlines, health-care, marketing-and-communications, on-the-move
American Advertising Federation recognizes UniComm Media Group for excellence in Print Advertising during awards gala
March 12, 2020
UniComm Media Group (UMG), a full service, advertising agency with Hispanic marketing capabilities, was recognized with a Silver Addy by the American Advertising Federation of Greenville (AAF Greenville) for outstanding…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
