Infinity Marketing promotes three team members to Coordinator positions
August 27, 2019
Infinity Marketing, a full-service marketing agency in the Upstate, announces the promotion of three team members to coordinator positions within the media department. These professionals include Nicole McAlister, Social Media…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Do you need a videographer?
August 26, 2019
By Taylor Kearns Finding the best videography services for your business Ask a barber, and he’ll tell you yes, you need a haircut. Ask a videographer if you need…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
How to super-charge your motivation
August 21, 2019
By Jerry Bellune An executive recruiter friend keeps on his desk a photo of a fire truck-red Lamborghini he wants. This is no toy. The car costs $200,000. The photo…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Shannon Leigh (Turbeville) Keenan joins South Carolina Wildlife Federation as Director of Development and Events
August 21, 2019
The South Carolina Wildlife Federation (SCWF) recently hired Shannon Leigh (Turbeville) Keenan as the organization’s new Director of Development and Events. In her new role, Keenan will maintain donor relationships,…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: employment, environmental, marketing-and-communications, non-profit, on-the-move
Endeavor wins Members’ Choice Coworking award for second straight year
August 21, 2019
Endeavor, a coworking space for creatives, corporate marketers and other professionals announces that it has been recognized as the winner of the 2019 Coworker Members’ Choice Award for Greenville, SC…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
George Perez and Micah Inafuku join Infinity Marketing
August 20, 2019
Infinity Marketing, a full-service marketing agency in the Upstate, welcomes George Perez as Web Designer and Developer and Micah Inafuku as Analytics Coordinator to its team, further supporting the firm’s…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
How Engaging with Stakeholders Supports a Company’s Bottom Line
August 19, 2019
By Peter LaMotte Senior Vice President, Chernoff Newman Far too often companies forget that a strong reputation is more than just keeping your nose clean in the media. The truth…
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NP Strategy expands to Raleigh; hires Al Leach as a Senior Advisor
August 19, 2019
NP Strategy, a strategic communications subsidiary of the Nexsen Pruet Law firm , announced the hiring of Alfred (“Al”) Leach to Senior Advisor at NP Strategy. In this capacity, Leach…
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Flock and Rally’s VP of Marketing, Merritt McNeely, receives “Women of Influence” honor
August 19, 2019
McNeely honored with elite leaders selected by Columbia Regional Business Report Merritt McNeely, vice president of marketing at Flock and Rally, a women-owned integrated communications and marketing firm based in…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Don’t underestimate the power of a sticker
August 19, 2019
By Ken Gasque “The human race built most nobly when limitations were greatest.” – Frank Lloyd Wright. I think this applies equally to marketing and advertising. Any fool can…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Infinity Marketing promotes three team members to media buyers
August 15, 2019
Infinity Marketing, a full-service marketing agency in the Upstate, promoted Abbey West, Darian Villalobos and Julie Nelson to Media Buyers, advancing the firm’s media department expertise. “We are proud of…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
How to get free business publicity
August 15, 2019
By Jerry Bellune Savvy business owners seek relations with local newspaper, magazine and broadcast reporters, editors and news directors. When they have something about their business the community should…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
South Carolina native, Justin Evans, named PC Matic Senior Vice President of Sales and Marketing
August 14, 2019
PC Matic, the world’s only 100% American-made anti-virus software, announced that it has appointed Justin Evans, who formerly served as the company’s Vice President of Government Sales, as the company’s…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: hi-tech-information-tech, it-services, marketing-and-communications, on-the-move, technology
Upcoming presentation helps organizations create clear marketing messages
August 14, 2019
When it comes to talking about their businesses, many people are so close to their products or services they don’t know where to start. The StoryBrand Marketing Framework helps companies…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Six Benefits of Stakeholder Engagement
August 12, 2019
By Jean Cecil Frick Business is about relationships, both good and bad. Successful organizations must be constantly aware of who will help move the organization forward, and those who…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
Can you stand and deliver real value?
August 7, 2019
By Jerry Bellune What value do your products and services deliver to your customers? You know you will have to show that to your prospects. Your ‘value proposition’ is…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
FUEL expands creative team with the addition of Copywriter
August 6, 2019
FUEL, a marketing agency in downtown Greenville, SC, specializing in digital and traditional services, has hired Amanda Campau as copywriter. Campau brings diverse and versatile copywriting experience to the agency,…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Guarantee your advertising will work
July 31, 2019
By Jerry Bellune Highly successful retailer R.H. Macy said he suspected half of his advertising didn’t work. He just didn’t know which half. Macy was smarter than that. You…
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Call for Entries – 2019 Palmetto Awards
July 31, 2019
The South Carolina chapter of the International Association of Business Communicators is ready to celebrate South Carolina’s best and brightest communicators! If you are a communicator who has created, directed…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, non-profit, on-the-move
Breaking the Bad News: How to best deliver tough information
July 29, 2019
By Sara McCarthy We receive bad news almost every day. It comes to us indirectly through the news and social media, or directly in emails, letters, phone calls, and…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
AAF of the Midlands announces Vital Connections of the Midlands as 2019-2020 public service client
July 25, 2019
The American Advertising Federation (AAF) of The Midlands has announced local nonprofit Vital Connections of the Midlands as the club’s public service client for 2019-2020. AAF selects one nonprofit organization…
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LHWH Advertising & PR wins 36 new national awards
July 25, 2019
Myrtle Beach Ad Agency Honored Nationally, Internationally For Web Design, Photography and Video Excellence LHWH, a nationally recognized advertising, public relations and digital marketing firm headquartered in Myrtle Beach, earned…
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MGA Marketing
July 25, 2019
From social media to newsletters, community outreach and event planning, your priorities are ours. We offer a unique level of service that is not always found at larger agencies.
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What are your business’s values?
July 25, 2019
by Jerry Bellune Paul Davis believed that for your business to succeed you must always practice your basic values. What are yours? Here are 3 of our values: •…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
NP Strategy expands Charleston office
July 24, 2019
Stephanie Holman joins NP Strategy as Creative Services Manager Experienced graphic artist and communications professional, Stephanie Heikkila Holman, joined NP Strategy and will lead the strategic communications team’s creative services department.…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Digital Marketing Manager – Charleston Regional Development Alliance
July 23, 2019
www.crda.org If you are a digital marketing whiz, geek out on SEO & analytics, and have a knack for graphic design, then we want to hear from you. The Digital…
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Did your mama ever tell you not to judge a book by its cover?
July 22, 2019
By Ken Gasque Why did she tell you that? Did she feel that looks were superficial and shallow? Did she feel that looks could be deceiving? Did she feel…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Smoak Public Relations hires new Digital Media Coordinator and Office Manager
July 18, 2019
Smoak Public Relations has hired Hannah Robinson as its Digital Media Coordinator and Leslie Lapointe as Office Manager. Robinson will strategize, create and publish social media content. Lapointe will support…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Rank your business on the SWAG Meter
July 17, 2019
By Jerry Bellune Last week we talked about you and your business’s SWAG. That’s: S = Self Confidence. Customers trust you because you believe in yourself. W = Wonderment.…
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Have you and your business got SWAG?
July 10, 2019
By Jerry Bellune If you are an entrepreneur or business owner striving to grow your business, you need SWAG. This attracts and keeps customers, says our friend MaryEllen Tribby.…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Endeavor promotes Lindsay Odom to Communications Manager
July 10, 2019
Endeavor, a coworking space for creatives, agencies and corporate marketing teams in the heart of downtown Greenville, announces that Lindsay Odom has been promoted to communications manager. Odom joined the…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Crawford Strategy named among 2019 SC best places to work
July 9, 2019
Crawford Strategy, a full-service marketing and branding agency, is honored to once again be named one of the Best Places to Work in South Carolina. The company is the only marketing…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
It’s a Match: Pairing Your Passions and Career Goals
July 8, 2019
By Amanda Loveday The perfect job can be described as the combination of your passion with your potential. Throughout my career, I’ve been fortunate enough to work with interesting and…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
Maverick entrepreneurs’ independent lives
July 7, 2019
By Jerry Bellune When anyone asks what’s so special about maverick entrepreneurs, we laugh. It’s like asking why your faith is important to you or why it is that…
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Stevens & Wilkinson welcomes interns from Clemson University and the University of South Carolina
July 3, 2019At Stevens & Wilkinson, an architecture, engineering, and interior design firm, our team approaches every design as a chance to learn and better their craft. As a firm, we aim…
Read MorePosted in: midlandsbiz Category: architecture, education, engineering, marketing-and-communications, on-the-move
Local marketing agency hosts 13th annual CreateAthon offering free services to Lowcountry nonprofits
July 2, 2019
Trio Solutions Inc. (TRIO), a Mount Pleasant-based marketing communications agency, will work nonstop for 24 hours to provide free advertising and marketing services to Lowcountry nonprofits during its 13th annual…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, non-profit, on-the-move
Jean Cecil Frick joins the ranks of Riley Fellows
June 28, 2019
Jean Cecil Frick, a senior strategic advisor with NP Strategy, successfully completed the Spring 2019 Midlands Class of the Riley Institute at Furman’s Diversity Leaders Initiative (DLI), becoming a Riley Fellow.…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, non-profit, on-the-move
Your local advertising drives higher sales
June 27, 2019
By Jerry Bellune Local advertising is a small business’s best bet to attract customers, say advertising experts Brian and Michelle Mattingly. A simple, targeted approach to advertising will almost…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Infinity Marketing welcomes three summer interns, furthering team capabilities
June 27, 2019
Infinity Marketing, a full-service marketing agency in the Upstate, is pleased to have Sam Jacobus, Rachel Seay and Zach Fahnle as interns for the summer, reinforcing the team’s productivity and…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
10x digital named a top niche content marketing agency, awards student scholarship
June 20, 2019
10x digital, a full-service content marketing, public relations, link-building and digital agency based in Greenville (with offices in Charlotte, N.C. and London, UK) was recently named in the upper tier…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
8 questions, millions of answers
June 19, 2019
By Jerry Bellune Ken Blanchard, co-author of “The One-Minute Manager,” “Raving Fans” and other books, has a challenge for us. As business owners and community leaders, we need to…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Infinity Marketing welcomes three new hires
June 18, 2019Infinity Marketing, a full-service marketing agency in the Upstate, announced three new team members that will further the firm’s cross-department capabilities: Eric Potts, Web Team Lead; Jessica Griffin, Accounting Coordinator;…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Crawford Strategy earns recognition from international creative award competitions
June 17, 2019
Crawford Strategy recently received honors from Hermes Creative Awards, Communicator Awards and The Telly Awards in recognition for strategic campaigns and creative tactics. Each of the international award competitions highlight…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Four Common Mistakes When Engaging The Media
June 17, 2019
By Heather Matthews NP Strategy In all my years as a journalist, it never failed: 5:50 p.m. and my work phone would ring. Did the caller not know we…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
Can Absolut vodka teach us anything?
June 12, 2019
By Jerry Bellune Have your products and services become commodities? Are you forced to compete on price, discounts and other concessions? Take a lesson from a former dish washer…
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NP Strategy welcomes new project coordinator, Columbia native to team
June 12, 2019
NP Strategy recently welcomed Myles Taste as the newest addition to the rapidly growing strategy consulting and communications firm. A South Carolina native, Taste is familiar with the quickly expanding…
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Greenville native Annie Clyborne joins Complete Public Relations
June 12, 2019Complete Public Relations has added Annie Clyborne as an intern for the summer of 2019. Clyborne plans to graduate from Lander University in the spring of 2021 with a bachelor’s…
Read MorePosted in: upstatebizsc Category: business-services, employment, marketing-and-communications, on-the-move
P3 selects Endeavor for U.S. headquarters
June 12, 2019
Endeavor, a coworking space for creatives, corporate marketers and other professionals announces that P3, an independent and international management consultancy based in Germany that specializes in high-end technical strategy and…
Read MorePosted in: upstatebizsc Category: economic-development, marketing-and-communications, on-the-move
SC Restaurant and Lodging Association welcomes new communications manager
June 11, 2019
The South Carolina Restaurant and Lodging Association (SCRLA) recently welcomed Lenza Jolley as their new Communications Manager. Jolley will be responsible for developing and implementing strategic communications campaigns to increase…
Read MorePosted in: lowcountrybizsc Category: hospitality, marketing-and-communications, non-profit, on-the-move
SC Restaurant and Lodging Association welcomes new communications manager
June 11, 2019
The South Carolina Restaurant and Lodging Association (SCRLA) recently welcomed Lenza Jolley as their new Communications Manager. Jolley will be responsible for developing and implementing strategic communications campaigns to increase…
Read MorePosted in: upstatebizsc Category: hospitality, marketing-and-communications, non-profit, on-the-move
