Ava Laurènne Bride SC to host Inaugural Masquerade Ball at BridgeWay Station

Couture design, dramatic costumes, and theatrical elegance are headed to the Upstate next month as Ava Laurènne Bride SC hosts its Inaugural Masquerade Ball at BridgeWay Station.

The gala is scheduled for Thursday, October 22, from 6:00 to 10:00 p.m. Set against the Italian-inspired architectural facades, stone archways, and European streetscapes of BridgeWay Station, the evening is designed to transform the multi-use development into a fully immersive, storybook world of celebration and fashion.

The centerpiece of the evening will be a showcase of high-end, bridal and runway couture. Organizers are pairing the fashion display with live musical performances, craft cocktail bars, and an upscale menu featuring passed hors d’oeuvres, artisan charcuterie, and decadent savory tastings.

The dress code encourages attendees to step into the theatrical spirit of the night. Organizers welcome everything from black-tie formalwear and period gowns to wigs, headpieces, and ornate masks—encouraging guests to arrive either subtly classic or completely over-the-top.

While Ava Laurènne Bride operates its flagship South Carolina bridal boutique out of a restored historic mill space in Greenville, the boutique is expanding its footprint to BridgeWay Station for the large-scale celebration. The destination has rapidly established itself as a regional hub for major open-air galas, sporting events, and cultural gatherings across the Golden Strip.

The event is open to the public, with attendance requiring advance ticket purchases. For ticket packages, costume inspiration, and schedule updates, visit avalaurennebridesc.com(opens in new tab) or find event details on Eventbrite and the boutique’s official social channels.