Chris Pricenor joins First Reliance Bank as a Relationship Banker

March 14, 2016

Chris Pricenor has joined First Reliance Bank as a Relationship Banker, for the Lexington, S.C. area. In his new role, he will be reaching out to businesses throughout the area and introducing them to First Reliance Bank’s business products and services.

Pricenor began his banking career in Woodbridge, VA. but, has spent much of his life in Columbia as a leader of both business and civic organizations. His long track record includes successfully leading the Irmo area commercial lender efforts of South State Bank. Prior to that Pricenor was a branch manager and officer for Carolina First Bank, and a relationship banker for BB&T in the Columbia, S.C area.

Pricenor has a Bachelor of Science in Business Administration from the University of South Carolina. He is a graduate of South Carolina Bankers School at the University of South Carolina, attended Commercial Lending School at East Carolina University and furthered his banking knowledge as a graduate of the Graduate School of Banking at LSU.

He currently serves as a board member of the Palmetto Health Children’s Hospital and is on the budget and audit Committee of USTA South Carolina. He is a director for the organization, Shopping With Children. He is active in the West Columbia and Cayce area Lions Club and was recognized by the Lions Club with the 2015 President’s Award. Pricenor is a 2007 Graduate of Leadership Lexington and is an active member of the Kiwanis Club and Irmo Chamber.

“Chris is a wonderful addition to our First Reliance team,” said Rick Saunders, president and chief operating officer of First Reliance Bank. “He has worked tirelessly to improve the financial health of businesses area-wide and, at First Reliance, he’ll be able to offer businesses the tools they need to prosper.”

 

ABOUT FIRST RELIANCE BANK

First Reliance Bank was founded in 1999, employs approximately 123 highly-talented associates and serves the Columbia, Lexington, Charleston, Mount Pleasant and Florence markets in South Carolina. First Reliance Bank offers several unique customer programs which include a Hometown Heroes package of benefits to serve those who are serving our communities, Check ‘N Save, a community outreach program for the unbanked or under-banked, a Moms First program, and an iMatter program targeted to young people. The Bank also offers a Customer Service Guaranty, a Mortgage Service Guaranty, FREE Coin Machines for customers to use, Mobile Banking, and is open on most traditional bank holidays. Its commitment to making customers’ lives better and the idea that “There’s More to Banking Than Money” has earned the Bank a customer satisfaction rating of 95% (2013 results from an outside survey firm.) First Reliance Bank is traded as FSRL.OB. Information about the Company is available on the company’s website at www.firstreliance.com