Columbia marketing firm ADCO announces addition of Lauren McAlexander as Partner

July 11, 2024

Full-service marketing and creative firm ADCO announces that Lauren McAlexander, the agency’s Digital Marketing Strategist, has been made Partner.

McAlexander joins Creative Director and co-founder, Brian Murrell, and President Lora Prill in leadership of the agency. Since joining in 2018, McAlexander has been an integral part of ADCO’s digital advertising work and interactive strategy.

“Lauren exemplifies everything that makes ADCO special. Sincere customer service. Commitment to delivering our best work to every client. And enjoying every moment. We couldn’t be happier that she now owns a part of the agency we love,” said Prill, an ADCO partner since 2008 and President since late 2023.

Originally from Charlotte, N.C., McAlexander is a graduate of the University of South Carolina School of Journalism and Mass Communication. Before joining ADCO, she worked in retail marketing, then legal marketing. She is president-elect of the American Advertising Federation’s Midlands chapter. McAlexander has been awarded AAF Midlands board member of the year twice, and has served the organization in many capacities since 2019.

McAlexander said, “Prior to working at ADCO, I often questioned my abilities and talents. Lora and Brian believed in me from day one and put those thoughts to rest for good. Being named partner is an honor because I truly cannot imagine myself anywhere else.”


About ADCO

ADCO is a full-service strategic marketing, creative design and interactive/online agency located in Columbia, S.C., serving clients that include legal, nonprofit, financial, tourism, education, and a variety of commercial industries, as well as governmental and state agencies. Founded in 1990 as The AD Company, the firm remains committed to excellence and creating inspired solutions that achieve success for clients.