FUEL–a Greenville-based marketing agency offering a full suite of strategy, creative, branding, advertising, and PR services–recently announced the promotion of Amy Cronin to business support specialist. In this role, she is responsible for a variety of specialized tasks to support the FUEL team with day-to-day operations and promote an efficient work environment. She also serves as the project manager for agency-related projects and supports the executive team with business development initiatives.
Prior to joining FUEL, Cronin worked as the client services coordinator for a local real estate firm and a PR intern at a Columbia, S.C. PR agency. She is a graduate of the University of South Carolina, where she earned her bachelor’s degree in Public Relations with a minor in Business Administration.
“Amy joined the team early last year just weeks before COVID changed our work dynamic, which significantly impacted her role and daily responsibilities as executive assistant. She quickly adapted to the changes and became an invaluable member of our team as we shifted to a 100 percent virtual work environment,” said Meredith Kinsey, FUEL president and COO. “Amy always has a positive, can-do attitude, and this promotion is well-deserved for her hard work and commitment to the success of our company, our team members, and our clients.”
FUEL blends the talents of its team of creative storytellers, strategic marketers, talented designers and developers, and data experts to create branding and marketing solutions that generate results. Working in partnership with its clients, FUEL crafts the right mix of marketing strategy, creative, and tools to help grow brands and drive business success. Headquartered in Greenville, S.C., FUEL partners with companies in a variety of industries throughout the Southeast and across the U.S. For more information, visit www.fuelforbrands.com.