Herlong Sotheby’s International Realty sets new Greenville City record with $5 million deal
June 12, 2026
Herlong Sotheby’s International Realty has set another Upstate real estate record.
Joan Herlong, founder and CEO of Herlong Sotheby’s International Realty, represented the buyers in the $5 million closing of 22 Bennett Street. This broke the previous record for a single-family home sale inside City of Greenville limits of $4.5 million, which was also held by Herlong.
“This milestone reflects the continued demand for Greenville’s most exceptional properties and the strength of the luxury market across Upstate South Carolina,” Herlong said.
About Herlong Sotheby’s International Realty
Herlong Sotheby’s International Realty is one of the leading and most trusted names in real estate in the Upstate of South Carolina. Originally founded by Owner/CEO Joan Herlong as AugustaRoad.com Realty in 2011, the firm has since handled thousands of properties in the Greenville and Upstate area. In 2017, the company affiliated with Sotheby’s International Realty, becoming Joan Herlong & Associates Sotheby’s International Realty. The company has more than tripled in agent count and production volume since that time. In 2024, it took on its current name. Learn more at www.herlongsir.com.
About Sotheby’s International Realty Affiliates LLC
Founded in 1976 to provide independent brokerages with a powerful marketing and referral program for luxury listings, the Sotheby’s International Realty network was designed to connect the finest independent real estate companies to the most prestigious clientele in the world. Sotheby’s International Realty Affiliates LLC is a subsidiary of Realogy Holdings Corp. (NYSE: RLGY), a global leader in real estate franchising and provider of real estate brokerage, relocation, and settlement services. In February 2004, Realogy entered into a long-term strategic alliance with Sotheby’s, the operator of the auction house. The agreement provided for the licensing of the Sotheby’s International Realty name and the development of a full franchise system.







