Infinity Marketing enhances analytics team with new members
January 12, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, recently expanded its Analytics Team by transitioning current-employee Aimee Foster’s role and hiring intern Curtis Wright as Analytics Coordinators.
“We are thrilled to have Aimee and Curtis transition from media and intern positions to analytics roles within the agency,” said Meghan Foreman Dimas, Senior Manager of Analytics and Insights. “They have proven their dedication to excellence and commitment to growth in our analytics capabilities during their time at Infinity. I am confident that they will continue to deliver top-notch dashboards and insights in these new roles.”
As Analytics Coordinators, Foster and Wright will build and maintain Tableau dashboards and reinforce internal processes and analytics best practices across the organization. Foster will focus more on measurement strategy and digital campaign tracking while Wright will primarily assist with data visualization and technical troubleshooting for clients and internal performance dashboards.
Foster joined Infinity in 2018 as a Media Intern and was later hired as a Media Coordinator. She has assisted with both healthcare and B2B clients in her time with Infinity so far. Foster graduated from Stetson University in Florida with a bachelor’s degree in marketing, where she had multiple internships, including a development and events internship for Ronald McDonald House.
An Analytics Intern for the fall of 2020, Wright is transitioning to a full-time position with the agency. During his time with Infinity as an intern, he assisted with several internal and client projects using data from various sources. Wright has several analytics internships in his portfolio, including with CommunityWorks and Georgia Tech. He graduated from Furman University in May with a double major in business administration and German.
About Infinity Marketing
Founded in 1993 and located in Greenville, S.C., Infinity Marketing (infinitymkt.com) is an integrated marketing agency. The firm offers a wide range of services including brand strategy, digital and traditional media, analytics, influencer programs, social media, SEM, SEO, creative services and web development. For more information on Infinity Marketing, please visit our website, LinkedIn page or follow us on Twitter @InfinityMktSC
