Laurens County First Steps Joins NASCAR Day Giveathon
April 24, 2024
A nationwide 37-hour online giving campaign begins May 14 at 8 AM ET at NASCARdaygiveathon.org
Laurens County First Steps has joined NASCAR and The NASCAR Foundation for the second-annual NASCAR Day Giveathon, an online giving campaign to raise $650,000 in charitable funds for local charities across the country.
“We are thrilled to bring the NASCAR Day Giveathon back for a second year,” said Nichole Krieger, Vice President and Executive Director of The NASCAR Foundation. “It’s always heartwarming to see what our NASCAR industry can accomplish when we all come together for the greater good. We’re excited to build upon the success of last year’s campaign to make an even greater impact on the communities where we live, work and race.”
As a nonprofit organization participating in the Giveathon, Laurens County First Steps has its own online Giveathon page for collecting donations https://fanthem.io/share/nascar/34/charities/south-carolina-first-steps-to-school-readiness-laurens-county.
Laurens County First Steps has been serving the community for 25 years, providing essential services to families and children in need. Our programs include parent education and support, child development screenings, child care training and professional development, access to high-quality early childhood education through scholarships, and a pediatric well-child visit reading program. With these evidence-based programs, we are working to achieve our vision of every Laurens County child entering school healthy and ready to succeed. Our fundraising goal is $3,000. All monies raised will go directly to our two in-house literacy programs. The Dolly Parton Imagination Library and the second phase of our StoryWalk® Project. With the $2,500 success of last year’s NASCAR Giveathon, we are certain our $3,000 goal will be met.
The Giveathon, which runs from Tuesday, May 14 at 8:00 a.m. ET until 9:00 p.m. ET on Wednesday, May 15, features bonus grants and matching gift donations for nonprofit organizations as well as T-shirts and memorabilia items as incentives for donors.
- NASCAR and Kaulig Giving will randomly award two (2) $500 bonus grants every hour during the 37-hour window to charities who receive at least one $25 donation during that hour.
- Matching gift donations available throughout the day of May 15th are made possible by the generosity of Giveathon sponsors, including NASCAR, Kaulig Giving, Jeep Beach, First Nation Group and Borkan Skahill. Matching donations will be matched up to $500 per gift.
| 8:00 AM | NASCAR | $10,000 Match |
| 9:00 AM | Kaulig Giving | $10,000 Match |
| 10:00 AM | Jeep Beach | $10,000 Match |
| 11:00 AM | First Nation Group (veterans/military charities) |
$10,000 Match |
| 12:00 PM | Borkan Skahill | $10,000 Match |
| 1:00 PM | NASCAR | $15,000 Match |
| 2:00 PM | Kaulig Giving | $15,000 Match |
| 3:00 PM | Jeep Beach | $15,000 Match |
| 4:00 PM | First Nation Group (veterans/military charities) |
$15,000 Match |
| 7:00 PM | Kaulig Giving | $10,000 Match |
| 8:00 PM | NASCAR | $10,000 Match |
Donor incentives include the opportunity to be listed on the bed of the Rev Racing Gainbridge No 2. Chevrolet Silverado driven by Nick Sanchez in the NASCAR Craftsman Truck Series at North Wilkesboro on Saturday, May 18th; a commemorative Helmet for first 100 donors who contribute $750 or more; a commemorative coin for the first 300 donors of $50 or more; and, a commemorative t-shirt for the first 1,500 donors of $75 or more.
More details can be found at www.nascardaygiveathon.org
NASCAR fans can also follow along throughout the NASCAR Day Giveathon by tuning into SiriusXM Radio Ch. 90 and following The NASCAR Foundation’s social channels, which will feature charity spotlights through the campaign.
For more information and to make a donation, go to https://fanthem.io/share/nascar/34/charities/south-carolina-first-steps-to-school-readiness-laurens-county
