MUSC names new chief communications and marketing officerFebruary 21, 2023
After a national search process, Catherine (Cathie) Cannon, MBA, accepted the role of enterprise wide chief communications and marketing officer and joined the organization on Feb. 10.
Cathie comes to MUSC from the University of Connecticut, UConn Health system, where she served as the assistant vice president for health marketing, and with substantial experience developing strategic marketing plans, guiding communications work (internal/external), and translating insights into action through digital marketing and process improvement strategies.
She offers MUSC a strong, collaborative mindset and understands the numerous demands and priorities that require communication efforts across the enterprise.
Cathie earned her master’s degree in business administration from the University of Massachusetts, Amherst, her bachelor’s degree from Syracuse University, Syracuse, New York, and two certificates in leadership and business analytics from The Wharton School, University of Pennsylvania.
Founded in 1824 in Charleston, MUSC is the state’s only comprehensive academic health system, with a unique mission to preserve and optimize human life in South Carolina through education, research and patient care. Each year, MUSC educates more than 3,000 students in six colleges – Dental Medicine, Graduate Studies, Health Professions, Medicine, Nursing and Pharmacy – and trains more than 900 residents and fellows in its health system. MUSC brought in more than $297.8 million in research funds in fiscal year 2022, leading the state overall in research funding. For information on academic programs, visit musc.edu.