New Website is Key Business Development Tool for American Services, Inc.

February 4, 2009

GREENVILLE, SC – February 3, 2009 – The Marketing Beacon, a provider of custom-designed marketing services centered on business growth, recently delivered a new website for American Services, Inc., a specialist in security, staffing and janitorial services.  The new site design highlights the three primary American Services solution offerings with a brief home page animation.  Each of the solution offerings has been profiled within the website to feature key message points for visitors.  Client success stories are included to describe the solutions American Services brings to their customers in various market sectors.

The Marketing Beacon provided turnkey services that included development of the site map, creation of the site interface, development of visual components including a map that illustrates client site locations, content population, insertion of meta tags, statistical tracking code, testing and site launch. 

“We needed to improve the visual look and overhaul the content of our existing website,” says Paul Nipper, President of Sales and Marketing for American Services.  “As a critical marketing and business development tool, we knew the site had to be informative and appealing to visitors.  We turned to The Marketing Beacon as a knowledgeable and talented resource to help improve our Internet presence and they delivered a website that we’re extremely pleased with.”

About The Marketing Beacon

The Marketing Beacon develops, executes and manages custom-designed marketing strategies centered on growing businesses.  Application of marketing expertise and know-how is emphasized to help companies gain greater market visibility and awareness, neutralize buyer risk and develop customer trust for repeat business.  This is accomplished by taking companies on a journey to marketing excellence with the goal of growing a client’s business… pure & simple.  For more information on The Marketing Beacon visit

About American Services

American Services is a privately owned security, staffing, and janitorial services company operating throughout the Southeastern US.  With over 200 client locations, American Services has the depth of services and range of solutions for corporate, distribution, health care, manufacturing, institutional, and special events needs. American Services gives clients a broad range of services under one management umbrella, providing consistency, oversight, and response.  Every client need is approached individually and personally.  For more information, visit