RIGGS Awarded Two New Accounts

February 12, 2008

COLUMBIA, SC – February 12, 2008 – ­ RIGGS, a full-service advertising agency, has added two clients to its roster. New work is underway for First Citizens Bank and Sisters of Charity Providence Hospitals.

This is an important step for our company, said First Citizens Chief Marketing Officer Christie Hill. I believe RIGGS’ strategic thinking and creativity will help us continue to build our brand and support our business objectives.

With 166 offices in South Carolina and Georgia, First Citizens offers brokerage, investment, wealth management, trust and retirement services, in addition to its wide range of traditional banking services.

First Citizens is a subsidiary of First Citizens Bancorporation. Inc., a bank holding company with more than $6 billion in assets.

Sponsored by the Sisters of Charity Health System, Sisters of Charity Providence Hospitals is best known for the expertise in cardiac care it provides through Providence Heart Institute – recognized as SC’s top referral center for the prevention, diagnosis and treatment of cardiovascular disease.

We feel we serve an important purpose for the people of South Carolina, said Sister Judith Ann Karam, CSA, president and CEO of Providence. We hope to make every member of this community aware of our mission and services.

RIGGS team members are confident they can help in this effort.

We’ve worked hard to gain our deep understanding of health care and this particular market, said Kevin Smith, RIGGS partner and director of business development. We’re honored by the opportunity to apply our learning to Providence’s noble goals.

New work for First Citizens and Providence will launch in early 2008.


RIGGS, Inc. is a full-service advertising agency headquartered in Columbia, SC. The agency provides a broad array of strategic planning, creative development, and media placement services related to brand marketing. Major clients represented by RIGGS include those in the banking, healthcare, business-to-business and retail sectors.