The SC Festival of Flowers was recognized internationally, October 9th, for its excellence in marketing in the festivals and events industry during the 66th Annual International Festivals & Events Association’s (IFEA) Convention in McAllen, Texas. The SC Festival of Flowers was honored with 4 prestigious awards.
The professional competition drew entries from some of the world’s top festivals and events and the SC Festival of Flowers stood out! The IFEA is the premiere association that supports festival and event professionals worldwide.
The SC Festival of Flowers won awards in the following categories:
- GOLD for Best Facebook Site
- SILVER for Best Digital/Social Ad Series
- BRONZE for Best Single Newspaper Display
- BRONZE for Best Radio Promotion
The theme and creative for this year, “Your Summer Fun Starts Here,” marks the fifth time the SC Festival of Flowers has been recognized for its marketing strategy and creative. Prior years include 2017, 2018, 2019 and 2022.
“These awards are truly a reflection of the immense talent of the festival’s marketing team Ellesor G. Holder of Gray Marketing and PR and Ellyn Reeder of LNinnovations Design,” stated Trentsie Williams, President & CEO of the Greenwood SC Chamber of Commerce. The IFEA is the international association that supports festival and event professionals worldwide. The Pinnacle Awards competition recognizes the best special events, festival materials, promotions and ideas in the festivals and events industry.
For more information, contact the Greenwood SC Chamber of Commerce, 864-223-8431.