Southern First welcomes Brandon Rich as Executive Director of Market Support
May 15, 2025
Southern First Bancshares, Inc., holding company for Southern First Bank, welcomed Brandon Rich as Executive Director of Market Support and Senior Vice President.
Rich has over 25 years of experience in banking, beginning as a teller while in college. He holds a bachelor’s degree and MBA from Liberty University. He is also a graduate of South Carolina Bankers School. He has held a variety of roles across the industry, including positions in retail banking, commercial credit, underwriting, approvals, and leadership. In his role as Executive Director of Market Support, Rich will focus on commercial credit review and approvals. He values the balance of working with both numbers and people and sees banking as a meaningful way to contribute to the community. Rich would describe himself as hardworking and appreciates the collaborative nature of his work and mentoring others in his field.
“Banking is a noble profession and one that makes a lasting impact on the community. Throughout my career, I have witnessed the transformative power of banking, and I am honored to now be a part of Southern First’s mission of impacting lives,” said Brandon Rich.
“Brandon has extensive credit experience and will play an important role as we continue to grow our relationships in all our markets,” said Art Seaver, Chief Executive Officer.
About Southern First Bancshares
Southern First Bancshares, Inc., Greenville, South Carolina is a registered bank holding company incorporated under the laws of South Carolina. The company’s wholly owned subsidiary, Southern First Bank, is the second largest bank headquartered in South Carolina. Southern First Bank has been providing financial services since 1999 and now operates in 13 locations in the Greenville, Columbia, and Charleston markets of South Carolina as well as the Charlotte, Triangle and Triad regions of North Carolina and Atlanta, Georgia. Southern First Bancshares has consolidated assets of approximately $4.1 billion and its common stock is traded on The NASDAQ Global Market under the symbol “SFST.” More information can be found at www.southernfirst.com.
