Rebranding efforts take shape for the 12,000 Year History Park
February 22, 2019Yesterday, at Cayce City Hall, City officials as well as community leaders, the River Alliance Staff and USC students unveiled the new branding for the 12,000 Year History Park (12KHP). Students and…
Read MorePosted in: midlandsbiz Category: hospitality, marketing-and-communications, on-the-move
Complete PR wins four AVA Digital Awards
February 19, 2019Telling the story of a race with 10,000 rubber ducks, an Instagram account for a growing real estate firm, our weekly blog and our newsletter earned Complete PR four AVA…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing expands media partnership with Clayton
February 18, 2019Infinity Marketing, an award-winning marketing firm, supports Clayton with the media strategy and execution of its Prefabulous® Campaign. “Through Infinity’s fully integrated strategy and execution, we are confident in our…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing team grows by seven
February 15, 2019Infinity Marketing, the Upstate’s award-winning marketing firm, is kicking off the new year with the addition of several talented professionals across its departments, increasing its team by 10 percent. Anna…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Jackson hires Connor Cox, Joanna Daniels
February 14, 2019Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Connor Cox as an account coordinator and Joanna Daniels as graphic designer. Cox comes…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Former local NBC News Anchor Michael Maely joins LHWH as Business Development Director
February 11, 2019
Michael Maely, the original Main News Anchor at WMBF News, has joined LHWH Advertising and Public Relations, located in Myrtle Beach, S.C., as Business Development Director. Maely’s broadcast news career began after graduating…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: marketing-and-communications, on-the-move
S.C. Department of Commerce announces new Marketing and Communications director
February 11, 2019
The S.C. Department of Commerce announced that Alex Clark has been promoted and will serve as the agency’s marketing and communications director. Clark will lead the department’s strategic marketing and communications…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: government, marketing-and-communications, on-the-move
Lessons from a Professional Athlete turned Public Relations Professional
February 10, 2019
By Maggie Speaks My first job after completing my Public Relations degree didn’t take me to a corporate headquarters or nonprofit office – instead, it took me around the globe…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
Infinity Marketing hires three spring interns
February 7, 2019Infinity Marketing, Greenville’s award-winning marketing agency, is delighted to welcome Doreen McKenzie, Austin McQuaid, and Ashley Melino to the team as interns for the upcoming spring semester, furthering its dedication…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing gains Madera Residential as new client
February 5, 2019Infinity Marketing, the Upstate’s award-winning marketing firm has added Madera Residential to its lifestyle vertical client list. The agency is providing Madera with a number of services, including print and…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
OTO Development earns six Adrian Awards for excellence in travel marketing
February 1, 2019OTO Development, part of The Johnson Group, earned six 2018 Adrian Awards from the Hospitality Sales & Marketing Association International (HSMAI). The awards program, now in its 62nd year, is…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Adam Russell named Director of Strategy for The Adams Group
January 30, 2019
The Adams Group has named Adam Russell to serve as the agency’s director of strategy. Russell brings more than a decade of account and project management experience to the Columbia-based…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Infinity Marketing honored as Top 100 Private Company four years running
January 29, 2019Infinity Marketing is proud to announce that it has been named a Grant Thornton Top 100 Private Company in South Carolina for the fourth consecutive year. Within the list, Infinity…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
FerebeeLane announces promotion of Jivan Davé to associate creative director
January 29, 2019FerebeeLane, a full-service marketing agency located in Greenville, has promoted Jivan Davé to associate creative director. In this role, Davé will be responsible for leading creative on brand campaigns, guiding…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Building your team: How to Highlight and Combine Skills and Personalities
January 28, 2019
By Amanda Loveday Consider this: Who would the Beatles be without Ringo, John, Paul AND George? How successful would Clemson have been this year without Dabo Swinney AND Trevor Lawrence? …
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
NP Strategy expands leadership team
January 28, 2019
NP Strategy, a strategic communications firm with offices in North and South Carolina, will expand its leadership team to meet the aggressive growth of the public relations agency. In the…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Jackson acquires EMC Strategic Communications
January 23, 2019Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has acquired EMC Strategic Communications of Troy, MI. Founded as Event Management Corporation in 1983 by…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Engenius hires new project manager
January 23, 2019Upstate web design and digital marketing company Engenius has hired Molly Willette-Green as a project manager. Willette-Green will lead clients through the web design production process, ensuring that deadlines are…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Jackson hires Josh Harm as account representative
January 22, 2019Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Josh Harm as an account representative. Harm comes to Jackson from VantagePoint Marketing where…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing unveils new website for Greenwood Capital
January 22, 2019Infinity Marketing has launched a refreshed website for its client, Greenwood Capital. Greenwood Capital’s website was revamped with an optimized user experience that reflects the local and global aspects of…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Columbia Metropolitan airport names Director of Marketing & Air Service Development
January 15, 2019
The Columbia Metropolitan Airport (CAE) announced that Kim Jamieson has been named Director of Marketing and Air Service Development. “We’re thrilled to have Kim join the CAE team,” said Executive…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move, transportation
Jackson hires Jerica Norris as staff accountant
January 14, 2019Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Jerica Norris as staff accountant. Norris comes to Jackson with experience in accounting, finance…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
The Art of the Ask: How to Receive by Giving
January 14, 2019
By J. Bradley Studemeyer NP Strategy Stakeholder management is a crucial component of any long-term project, essential to understanding and engaging your stakeholders. But even with a solid foundation…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
The Creative Circus’ David Haan to speak at Endeavor’s Collaborators & Cocktails on January 23
January 8, 2019Big ad agency veteran now leads one of the top portfolio schools in the country Endeavor, a coworking space for creatives, agencies and corporate marketing teams in the heart of…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
New Year’s Challenge: Fewer Selfies in 2019
January 2, 2019
By Heather Matthews NP Strategy Your dinner, your stitched up surgery site, your haircut. Or… A gracious waitress, a skilled physician, a dependable barber. The only difference here is…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
LawyerLisa, LLC hires Heather McDonald as Director of Marketing
December 23, 2018
LawyerLisa, LLC is pleased to announce and welcome Heather McDonald as the new Director of Marketing. Heather is a marketing specialist with over 15 years of professional experience in the…
Read MorePosted in: midlandsbiz Category: law, marketing-and-communications, on-the-move
Jackson hires Brian Campbell as performance service specialist
December 17, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Brian Campbell as performance service specialist. In his new role, Campbell will provide inventory…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
The Power of Community Engagement
December 10, 2018
By Jean Cecil Frick The traditional definition of community engagement is “the facilitation of communication and exchange between an organization and community.” While that’s certainly true, that doesn’t really…
Read MorePosted in: midlandsbiz Category: advice, law, marketing-and-communications
Jackson consolidates Greenville area offices with move to BridgeWay Station
December 6, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has moved to BridgeWay Station, the planned mixed-use development off Interstate 385. The company’s new address…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Jackson hires Pinkham, Reyes and Nicosia
November 30, 2018Jaclyn Pinkham, Tania Reyes and Mike Nicosia Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Jaclyn Pinkham as account representative, Tania Reyes as…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Flock and Rally earns two IABC/SC Palmetto Awards
November 28, 2018Integrated communications agency earns multiple awards in marketing communication category Flock and Rally, the women-owned integrated communications firm based in Columbia, S.C., was honored with two 2018 Palmetto Awards by…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Flock and Rally earns two IABC/SC Palmetto Awards
November 28, 2018
Integrated communications agency earns multiple awards in marketing communication category Flock and Rally, the women-owned integrated communications firm based in Columbia, S.C., was honored with two 2018 Palmetto Awards by…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
It’s Really Not That Hard to Prevent a Crisis (Sometimes)
November 26, 2018
By Erin Sanders Senior Communications Advisor with NP Strategy Corporate crises happen every day, and some are simply unavoidable. You can run a tight ship and develop a top-notch…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Crawford Strategy welcomes Reh Harvey as digital coordinator
November 14, 2018
Crawford Strategy, a full-service agency committed to providing strategic and creative communications solutions to businesses, recently welcomed Reh Harvey as a digital coordinator. In his role on the agency’s expanding…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
FUEL hires Jackie Maness to support digital marketing team
November 9, 2018
FUEL, a marketing agency headquartered in downtown Greenville, SC and specializing in both digital and traditional services, has hired Jackie Maness as Digital Coordinator. Jackie will support the ever-growing FUEL…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Two Principles to Guide your Research
November 9, 2018
By J. Bradley Studemeyer NP Strategy A good research project is simple to describe, but difficult to implement. Most of that difficulty can be chalked up to the unprecedented…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, non-profit, on-the-move
Flourish expands events division by adding Jenn Chew as Event Producer
November 8, 2018Flourish, Greenville’s award-winning marketing, public relations and events firm, has hired Jenn Chew as Event Producer, expanding its client service team and capabilities in its events division. “As our events…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Jackson hires David Pendergrass as product sales specialist
November 6, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired David Pendergrass as a sales specialist in the company’s product sales department. Pendergrass comes…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Complete PR picks up six awards from MarCom International
November 1, 2018Complete PR continued its banner year of award-winning work with six honors from MarCom International. MarCom recognizes outstanding creative achievement by marketing and communication professionals. There were more than 6,500…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, media, on-the-move
Endeavor offers free coworking day trial November 5-9
October 31, 2018Endeavor, a coworking space for creatives, agencies and corporate marketing teams in the heart of downtown Greenville, SC, is offering one free coworking day for visitors during the week of…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Jackson hires Jon Wald as production digital support specialist
October 31, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Jon Wald as production digital support specialist. An Upstate South Carolina native, Wald most…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Greenville Country Club’s newsletter honored with gold MarCom Award
October 30, 2018The newly-redesigned River & Rooster, Greenville Country Club’s quarterly newsletter issue for spring 2018, has been honored with a gold MarCom Award in the category of Print Media – Association…
Read MorePosted in: midlandsbiz, upstatebizsc Category: business-services, marketing-and-communications, on-the-move
Taking a page from the political playbook: Digital Targeting for your company
October 29, 2018
By Amanda Loveday As we approach the November elections, your inbox, social media feeds and internet browser are likely filled with messages from candidates looking for your vote. And they…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Seasoned Research Analyst joins NP Strategy; Firm continues expansion of communications services
October 26, 2018
NP Strategy, a strategic communications firm with offices in North and South Carolina, announced the addition of J. Bradley Studemeyer to its growing team. Studemeyer joins NP Strategy as a…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Flourish’s client work recognized with 12 MarCom awards
October 22, 2018In its fourth year of participation, Flourish’s 2018 client work was honored with 12 MarCom Awards, including two platinum awards, four gold awards and six honorable mentions. “Each year, being…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Six Ways to Ease Event Anxiety
October 15, 2018
By Emily Eckert NP Strategy From cocktail receptions to conferences, events are rarely a walk in the park. There’s a mountain of detail that goes into executing an event…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, business-services, marketing-and-communications, media
Founders of the iconic local food hub Swamp Rabbit Café & Grocery to speak at Endeavor’s Collaborators & Cocktails – October 18
October 5, 2018Duo’s shared passion for local farmers created a loyal community of brand ambassadors with a love for healthy, active lifestyles and quality food Endeavor, a coworking space for creatives, agencies…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Flourish expands client services team
October 3, 2018Flourish, Upstate South Carolina’s award-winning public relations, marketing and events firm, has expanded its client service team to include Taegen Jordan as Event Specialist, Allison Hall as Development Specialist and…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Jackson hires Torri Bobo as account representative
September 27, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Torri Bobo as an account representative responsible for day-to-day management of projects for multiple…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing’s Bo Rogers recognized among Greenville’s Best & Brightest 35 and Under
September 27, 2018Bo Rogers has been honored among Greenville’s Best & Brightest 35 and Under by Greenville Business Magazine. Rogers serves as Infinity Marketing’s Vice President of Client Services, managing client engagement…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
